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Personalized Marketing: What Banking Customers Really Want

Perficient

The Landscape According to Forbes Advisor: 2022 Digital Banking Survey , as of 2022, 78% of adults in the U.S. prefer to bank via a mobile app or website. And those consumers desire digital experiences that are personalized and meaningful.

Marketing 294
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FinTech Cloud Technology Fuels Banking Innovation

PYMNTS

As cloud technologies emerge to help financial institutions (FIs) drive digital innovation, Finastra has introduced its Fusion Payments To Go offering for small and medium-sized banks. In addition, Monese adopted Thought Machine’s cloud banking platform. Fusion Reveals Payments Platform Banks.

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The Rise Of eCommerce And Digital Banking Innovations

PYMNTS

Salesforce predicts that a digital surge could strain holiday shipping. In connected vehicles, the FinTech Car IQ has teamed with Discover to accelerate automotive banking. 80%: Portion of global FI execs who believe banks will profit from embracing platform business models. 25%: Share of U.S.

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Business Payments FinTechs Embrace A Time To Innovate

PYMNTS

With the global pandemic creating a market of volatility, corporate spend is down as businesses look to safeguard their bottom lines against macroeconomic headwinds. What's more, the market lull may offer a moment to focus on innovation for the future as commercial payment habits shift — perhaps permanently.

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The Race To The Cloud: Will Digital Banks Win?

PYMNTS

More banks are therefore moving away from legacy core systems to embrace cloud-native architectures to power automation and meet the speed expected by consumers, securely. The bank is working with technology giants Google and Microsoft to create new cloud-based tools that will use their cloud computing software.

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Movers and Shakers: Notable March Hires in Fintech and Digital Banking

Bank Innovation

Growth is the name of the game for this month's notable hires in digital banking and fintech. On one hand, a major FI like Spanish bank Santander hired a former Google executive to create new products, while smaller fintechs are opening up shop in new markets to drive growth.

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Why Belgium Can Be A Good ‘Test Market’ For FinTech Firms

PYMNTS

Belgium, which is home to many European Union (EU) institutions, is also a burgeoning FinTech hub. The country has the fifth-highest number of FinTech deals in Europe, according to an analysis from Belgium-based European FinTech platform B-Hive. ” FinTech firm recovr is among the startups based in Belgium.

Fintech 218