Perficient
APRIL 20, 2023
That’s a whole lot of consumers, all of whom come with unique expectations, needs, and data. blockchain, digital wallets, money center banks, emerging payment solutions, digital lending, economic turmoil, and fintech disintermediation). prefer to bank via a mobile app or website.
William Mills
MARCH 12, 2024
In a time where information reigns supreme, the strategic use of proprietary data in PR and marketing is not just an advantage — it's essential. Otherwise, a huge opportunity is being missed, one data point at a time.
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PYMNTS
OCTOBER 16, 2020
London's FinTech sector has been going strong this year, even in spite of the pandemic, with $3.6 The pandemic has dealt blows to many markets, but so far, London's FinTech market appears to be coping well, the release stated, with data suggesting that around 95 percent of the U.K.'s billion in investments.
Independent Banker
FEBRUARY 28, 2022
Kathy Strasser of IncredibleBank is evaluating marketing campaign management platforms. We asked several banking leaders how they’ve employed fintech to ramp up their marketing campaigns, hone their analytic strategies and gain new patrons in the process. Fintechs know how to reach and work with the community.
South State Correspondent
SEPTEMBER 20, 2022
Last week, the American Banking Association (ABA) held its annual Bank Marketing Conference in Denver, receiving rave reviews. The theme was – developing your marketing superpowers. Amid the brewery networking, superhero costumes, and fun, some fantastic bank marketing lessons were had, and not just for bank marketers.
PYMNTS
DECEMBER 29, 2020
In this week's roundup of bank-FinTech collaboration and open banking initiatives, Citi embraces the unlocking of account data to third-party FinTechs, while WEX weighs in on opportunity for banks to take advantage of partnerships. Plus, one FinTech offers a new spin on the open banking model to drive financial inclusion.
PYMNTS
JUNE 5, 2020
Financial Institutions (FIs) that adopt open banking allow third parties like FinTechs to integrate with their application programming interfaces (APIs) to provide personalized financial management and payment apps that draw on bank customers’ data. We need to manage risk appropriately, but open banking is a good thing,” Davies said.
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