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Personalized Marketing: What Banking Customers Really Want

Perficient

The Landscape According to Forbes Advisor: 2022 Digital Banking Survey , as of 2022, 78% of adults in the U.S. prefer to bank via a mobile app or website. And those consumers desire digital experiences that are personalized and meaningful.

Marketing 294
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Weekly Wrap: N26 grows US customer base, Venmo embeds with brands

Bank Innovation

Welcome to the latest episode of our Weekly Wrap video series, for the week ending Friday, January 31, 2019. In this episode, editors discuss the following news developments: Venmo’s path to profitability; Berlin-based digital bank N26’s U.S. Listen to the Weekly […].

Branding 243
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The growing interest in digital banks

Insights on Business

As a result, many new, all-digital financial services firms, unencumbered by older, less flexible systems are aggressively pursuing customers by addressing their needs in new and distinct ways. There are interesting characteristics both in the new entrants and in the more established digital banks.

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Weekly Wrap: Banner week for fintech acquisitions

Bank Innovation

In this episode, editors discuss the following news developments: Implications from LendingClub’s acquisition of Radius Bank; How Ally’s acquisition of the non-prime lender CardWorks boosts the bank’s long-term plans; and The launch of digital banking startup Level […].

Fintech 243
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Digital Banking Commandment: Respect Your Customers’ Data!

FICO

Following the highly successful The 11 Commandments of Digital Banking eBook , we are kicking off a series of 5 deeper dive blog posts that group the 11 Commandments below into common themes. Digital lift-and-shift is not a strategy! You ask customers for a lot of information. Watch my LinkedIn Live video with Melaina T.

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The Best Opportunities for Retail Banks to Improve Customer Experience

Cisco

In retail banking, it’s clear customer experience matters, and the stakes have never been higher. Study after study confirms the importance of providing personalized, integrated experiences for satisfaction and retention of financial services customers. 2019 website.

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Top 5 Customer Development Posts of 2022: Digital Banking and Pricing Opti

FICO

Home Blog FICO Top 5 Customer Development Posts of 2022: Digital Banking and Pricing Opti The most popular posts in our Customer Development category dealt with digital banking, optimizing credit line increases, loan pricing and machine learning for credit risk models.