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Banks Embrace Conservative Use of Social Media in Wake of Data Scandals

Bank Innovation

PREMIUM —Banks appear to have recoiled from the deep, detailed use of social media data in their marketing. Bank’s senior vice president of brand advertising and social media, Kelly […]. One taking a conservative approach is U.S.

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Can CBANC Crack the Bank Social Media Riddle?

Bank Innovation

billion Facebook users (give or take a few million), it’s clear banks can’t keep their employees from social media. That opens bank systems to attacks via phishing and social engineering. But social media can also be useful for networking and tapping Read More.

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Revolutionizing the Way We Pay: The Top Payment Industry Trends You Need to Know in 2023

Perficient

Social Media as a Payment Channel Considering that the average American spends 147 minutes a day on social media , it is no surprise that businesses across industries seek the visibility that social media advertising and eCommerce can provide.

Industry 471
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How Marketplaces Are Prepping For SCA

PYMNTS

Across the European Union (EU), technology providers and social media platforms are increasingly playing a bigger role in the Open Banking ecosystem. With the deadline for Strong Customer Authentication (SCA) fast approaching, merchants and eCommerce platforms need to innovate their customer authentication processes.

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Personalized Marketing: What Banking Customers Really Want

Perficient

They want to have meaningful relationships with technology partners who will bring innovative ideas and proven experience to the table. As financial services leaders research personalization technology partners, we recommend the following value-add checklist.

Marketing 294
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Controlling the Narrative: How Financial Services Institutions Can Stay Ahead of Reputational Risk

Perficient

Political climate, environmental issues, technology innovations, criminal activity, economic volatility/inflation, account diversity, and industry regulatory changes are just a few examples of factors that often spur reputational risk or crises. Reputational risk is convoluted.

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Bank Innovation Completely Overhauls 2018 Conference Agenda

Bank Innovation

EXCLUSIVE- Bank Innovation has released the agenda for its seventh annual fintech conference, and it is completely overhauled to enhance the event experience for attendees.