Community Marketing Online UX 
Perficient
AUGUST 9, 2022
The financial services industry must consider its customer experience game while also grappling with a sense of distrust from many communities due to systematic barriers, maintaining utmost accessibility due to the essentiality of the business, and the lack of financial literacy across the country. Trust and Transparency. .
Jack Henry
APRIL 9, 2014
In the early 1990’s, the owner of the small commercial bank where I served as the Data Processing Officer decided to shake things up a bit by removing a relatively popular head of operations and replacing him with the Vice President of Marketing. Marketing ! In software circles, UX (User Experience) is the new buzzword.
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Perficient
FEBRUARY 4, 2021
Being able to order groceries, prescriptions, and other essential products online can be a challenge for people with disabilities in the best of times. The COVID-19 pandemic demonstrated the need to engage, communicate, and support customers who cannot visit a physical store, which made the need for an accessible presence more critical.
Perficient
SEPTEMBER 29, 2020
In August, we surveyed 154 marketing executives to find out what they think is likely to happen this holiday season and how they’re preparing for it. I’m the Principal for the Digital Marketing Solutions Business Unit here at Perficient. What will be different this holiday season and how to adjust your strategy accordingly.
Perficient
MAY 21, 2021
Perficient Bright Paths is a program designed to advance STEM education and career opportunities for underrepresented constituencies and communities. Deepti Dhar’s Bright Paths Project: Welcome to Stock Market. Bright Paths Project: Welcome to Stock Market. More About Deepti Dhar’s Bright Paths Project: Welcome to Stock Market.
Gonzobanker
JANUARY 25, 2019
Twenty-two billion dollars is a monster-size deal, but at 2X First Data’s annual revenue, the price is a way lower revenue multiple than the growth-oriented digital mashups lining up in the market. Whether you are a community bank or a fintech provider, that makes sense. Diversification versus Concentration.
Perficient
SEPTEMBER 29, 2020
And how can marketing build toward it? On the website, Gina finds a Health Bot that advises she try Urgent Care and shares the nearest location and online scheduling. She ignores the first one, but responds to later emails and schedules online. She books an appointment online. They deal with life-or-death situations.
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