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With $2b valuation, Marqeta focuses marketing strategy on startups

Bank Innovation

While large consumer-facing fintech companies like Square, Klarna, Affirm and others tout speed and efficiency of their user experiences, card issuing and processing startup Marqeta‘s technology supports their payment capabilities, with its APIs allowing […].

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Fostering FinTech-FI Trust With Data-Driven Security

PYMNTS

Financial Institutions (FIs) that adopt open banking allow third parties like FinTechs to integrate with their application programming interfaces (APIs) to provide personalized financial management and payment apps that draw on bank customers’ data. We need to manage risk appropriately, but open banking is a good thing,” Davies said.

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B2B FinTech Goes High-Tech For Funding

PYMNTS

is no longer the world’s largest market for FinTech investment, according to the latest report from Citigroup, released this week. Analysts found that, in the first nine months of 2016, China held the top spot for FinTech investment, with funding raised for that period doubling compared to the same period in 2015.

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How Thinking Smaller Helps FinTechs Scale

PYMNTS

In fact, when it comes to FinTech companies, thinking “small” by focusing and serving a relatively small number of huge markets may provide the best opportunity to drive more impactful revenue with sustainable and profitable growth. Navigating the FinTech Waters. Preparing for a FinTech Future.

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Visa Supports Rollout Of Aussie AP Service Yak Pay

PYMNTS

Visa has teamed up with business expense management firm Payment Logic to support the use of commercial cards in accounts payable for Australian businesses. The tool is designed to enable SMBs to pay their vendors with commercial cards, even if that vendor does not accept them. Reports in IT Wire on Monday (Oct.

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Innovation and Sheer Marketing Muscle Power Credit Card Battle

The Financial Brand

Fintechs and neobanks are adding competition with fresh ideas as major players prepare to spend for share. The post Innovation and Sheer Marketing Muscle Power Credit Card Battle appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

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Ally Financial Has Milennials to Thank for Its Impressive Retail Deposit Growth

Bank Innovation

s robust marketing strategy for its retail bank has paid off, as the bank today reported that half of its new retail customers were millennials. Ally Financial Inc.’s Of Ally Financial’s 230,000 new retail deposit customers via its retail side, Ally Bank, 126,500 were millennials, according to bank’s earnings report released today.

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