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Why Payments Personalization Is Key To Enhancing User Experience For Digital Content Platforms

PYMNTS

Kaufman explained in an interview with PYMNTS how payment and content customization can impact consumers’ digital user experiences. A Data-Driven Approach To Enhancing The Payments Experience. These systems can also be used to selectively show content that users are most likely to find engaging or worth purchasing.

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Why Payments Personalization Is Key To Enhancing User Experience For Digital Content Platforms

PYMNTS

Kaufman explained in a recent interview with PYMNTS how payment and content customization can impact consumers’ digital user experiences. A data-driven approach to enhancing the payments experience. These systems can also be used to selectively show content that users are most likely to find engaging or worth purchasing.

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Secure Payments, Generation 2.0

PYMNTS

Enter 3-D Secure 2.0. Specification, a messaging protocol that allows consumers to be authenticated to card issuers during card-not-present transactions. That authentication can also extend to activities that are decidedly non-payment in nature, such as when an individual adds a payment card to his or her digital wallet.

Security 190
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Banks Turn To 3D Secure 2.0 To Fight Fraud

PYMNTS

Recent reports indicate an uptick in fraudsters targeting large FIs, and headlines surrounding security breaches and cyberattacks fill the news on a near-daily basis. Visa and Mastercard designed the 3DS protocols and provide them under the names Verified by Visa and Mastercard Secure Code. For example, 3DS 2.0

Fraud 165
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Helping Small FIs Make Banking Services As Seamless As Taking An Uber

PYMNTS

And against that backdrop, these smaller firms seeking to modernize banking and payments must understand — and offer — payment experiences that tap into a consumer’s entire life cycle, not just financial services. Davis pointed to Amazon Go as one example, where payments truly are frictionless and are part of the overall commerce experience.

Community 247
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3D-Secure Overhaul Could Lead To Wider Adoption

PYMNTS

3D-Secure 2.0 In this case, though, that upgrade comes to a security protocol designed to strengthen security around online credit card transactions, but which has seen little change since its inception 17 years ago. Of course, a streamlined user experience and mobile-first approach will encourage adoption, as well.

Security 102
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Biometrics Changes Tempt eCommerce Companies As Fraud Defense

PYMNTS

“The biggest problem in IT is still the basic fact that most companies cannot completely defend their basic security,” says biometrics expert and consultant Mike Cherry. If eCommerce doesn’t have basic security no biometrics technology in the world can protect the identity and data of its users. In other words, a hack is a hack.

Fraud 164