Remove Branding Remove Data Remove Millennials Remove User Experience
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Addressing the Need for Personalization in the Financial Services Industry

Perficient

Fueled by consumers’ willingness to share their data in return for timely and relevant experiences, personalization requires continually learning about the customer and applying this knowledge into the relationship and creating authentic, individualized experiences. What does your brand portray to the market?

Industry 294
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Want To Reach Millennials? Embrace Digital Creativity

PYMNTS

Is there a secret sauce for merchants to capture the evolving millennial? One formula that offers engaging consumer experiences, and doesn’t insult the intelligence of millennials, is a combination of private-label debit and rewards or loyalty programs. Reaching Millennials. Many Screens. The Appeal Of Surprise.

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Banking for the Digital Generation: Attracting & Retaining Millennials

NCR

Coming of age during the last recession and being subjected to the barrage of headlines about financial executives misbehaving, many Millennials are distrustful of established financial brands and institutions. are in the bottom 10 of the least loved brands by Millennials. Source: The Millennial Disruption Index.

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Four Things To Know About Balancing UX And Security In eCommerce

PYMNTS

Oh, and security, too – but not at the expense of that frictionless user experience. Although some customers ( millennials : cough, cough) may value convenience above all else, that youthful sense of fiscal invincibility does not extend to their elders, who place a higher premium on transaction security.

UX 116
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Retail’s 2020 Digital-First Payments Roadmap

PYMNTS

Attendees will learn that younger generations – Generation Zers and millennials among them, who wield significant (and growing) spending power – care more about payment flexibility (and options) than merchants might realize. In the webinar scheduled for Jan.

Payments 151
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France’s Joko FinTech Gets €1.6M To Help Consumers Earn Credit Card Rewards

PYMNTS

It is now being accelerated within Facebook’s Startup Garage at Station F, which focuses on personal data protection and privacy. The funds raised will allow the company to hire more developers and data scientists.

Cards 135
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Zola Gets Physical With Its Digital Wedding Registry

PYMNTS

According to data, about 18 percent of all engagements happen in the month of December, and four out of the top five engagement dates in the year are during the holiday season. When you think about millennial couples today, they are unlike any previous generation. Their intention is to remain a digitally centered brand.