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Why Payments Personalization Is Key To Enhancing User Experience For Digital Content Platforms

PYMNTS

Consumers have come to expect personalization in their shopping experiences, whether using online marketplaces such as Amazon and Etsy or mobile apps such as Gilt or Poshmark. Product recommendations, informed by purchase histories and preferred payment methods, are becoming a standard aspect of digital checkout experiences.

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Why Payments Personalization Is Key To Enhancing User Experience For Digital Content Platforms

PYMNTS

Consumers have come to expect personalization in their shopping experiences, whether using online marketplaces such as Amazon and Etsy or mobile apps such as Gilt or Poshmark. Product recommendations, informed by purchase histories and preferred pay- ment methods, are becoming a standard aspect of digital checkout experiences.

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Apple Card Growth, Flywire Hire and B2B Changes Top Week’s News

PYMNTS

Goldman Extends $10B In Apple Card Credit In First Month. According to regulatory filings made public this week, Apple Card? customers had $736 million in loan balances at the end of September, though it’s not clear how that compares with other credit cards, as Bloomberg said banks do not break out performance by individual cards.

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Stopping Fraudsters From Taking The Travel Industry For An $11B Ride

PYMNTS

Phishing attempts surged 640 percent last year alone, with hackers placing malicious URLs on domains such as Apple, Dropbox, Facebook, Google, Microsoft and PayPal, according to a recent report. Users who clicked the links would see their computers infected with viruses. Deep Dive: Betting On Positive Friction To Thwart Fraud.

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Putting smart to work: Raising Cora

Insights on Business

Diamond kicked off the session by outlining how disruptive forces shape the industry, factors such as the “customer experience is a new control point”. Financial institutions’ customers demand personalized experience driven by analytics and artificial intelligence, and it has to be mobile. Lastly, Ms. Hello, Cora!

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20 Banking Realities for 2020

Gonzobanker

In the soon to be released What’s Going On In Banking study, Cornerstone ’s Ron Shevlin shows that both bank and credit union execs are most fearful of big tech (Amazon Prime, Venmo, Apple Card) primarily because of their great data reach and ability to drive customer experience. This must change from the top.

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How Apple Card Brings ‘Existential Crisis’ To Smaller FIs

PYMNTS

With the recent launch of the Apple Card , Apple has sent a signal that they seek to offer a better user experience than banks. In fact, their slogan for the card is “Created by Apple, Not a Bank?.” But Apple changed the definition of a cellphone — to a smartphone,” she remarked.

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