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New Year's Predictions: Marketing, PR and Fintech in 2024

William Mills

The fintech and financial services industries continue to show resilience, and we eagerly anticipate another year marked by innovation and productivity. WMA team members weigh in on their 2024 fintech, marketing and PR predictions. WMA team members weigh in on their 2024 fintech, marketing and PR predictions.

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Banking Predictions 2024: Gray Skies Are Going to Clear Up (in 2025)

Gonzobanker

Having complained in a recent post on LinkedIn that a lot of the predictions I see are nonsense, you may think I’m crazy for posting my own set of predictions for 2024. That said, here are my banking and fintech predictions for 2024: 1. Real-time payment volume won’t materialize in 2024. You’re probably right.

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Acquire or Be Acquired 2024: A Race to Perform … and Earn the Right to Transform 

Gonzobanker

We can’t sleep on non-bank competition, bigger banks controlling even greater market share, or big tech and embedded finance. Joint presentations between bankers and fintechs abounded, showcasing collaborative initiatives. Well, we’re in 2024 and let’s talk about that “promising outlook” that seems to be building toward Q3.

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How Supplier Focus Propels AP Innovation

PYMNTS

Innovation in the accounts payable (AP) space continues to expand, with FinTechs looking to capture their piece of a growing market driven by businesses’ desire to digitize their operations. Below, PYMNTS rounds up the latest examples of how AP innovators pull suppliers’ accounts receivable processes into the fold.

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Oracle Brings FinTech Program To Brussels, Blockchain Poised For Growth In India

PYMNTS

Coverage includes Oracle ’s decision to bring its FinTech Innovation Program to Brussels. The blockchain is gaining traction in India , where the market for such technology is projected to grow at a compound annual growth rate (CAGR) of 58 percent during 2018 to 2024, according to a report from 6Wresearch.

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Deustche Bank: Regulation Complicates B2B Payments’ Digital Transformation

PYMNTS

In August’s The FI’s Guide To Modernizing Digital Payments , PYMNTS explores the latest in the world of payments modernization, including record numbers of digital payment users in India, high demand for instant payments from corporates as well as consumers, and emerging competition from FinTechs and challenger banks. About The Tracker.

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Mobile Means Much To CU Customers (Especially Younger Ones)

PYMNTS

The fact remains that in banking – especially among credit unions – innovation in terms of new services and products remains essential. percent: Share of CU members who are willing to switch from CUs to FinTechs for perceived ease and convenience. percent: Projected CAGR of the digital payments market between 2019 to 2024. $39

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