Remove 2015 Remove Branding Remove Marketing Remove Retail
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Today In Retail: Birkenstock Might Sell To CVC; Cognira Releases AI Suite For Retail

PYMNTS

In today’s top retail news, Birkenstock is said to be in discussions for a sale to CVC Capital Partners, while Cognira has released its AI Promotion Solution. Plus, Jennifer Lopez is depending on Flowcode for marketing of her new JLo Beauty brand. Cognira Rolls Out AI Promotion Suite For Retailers.

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Direct To Consumer: Big Brands Vs. Small Brands

PYMNTS

In other words, what will make retailers more money – selling in brick and mortar, selling online or a combination of the two. Though the amount of online retailers is astounding, many consumers still prefer to shop in-store. In this piece, we’ll review some of the larger and smaller brands that have taken this concept and run with it.

Branding 109
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Ouai Prepares For Ulta Beauty Store Rollout; Reliance Industries Launches Retail Service

PYMNTS

Online brands are growing their presence in the physical world by bringing their products into brick-and-mortar stores. Ouai , a hair and body care brand founded by celebrity hairstylist Jen Atkin, will roll out some of its merchandise in 1,200 Ulta Beauty locations in addition to the retailer’s website on Sunday (Jan.

Retail 131
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Pixlee Lets Retailers Market Using Real Customers’ Photos

PYMNTS

Pixlee , a San Francisco-based startup, allows retailers or brands to market directly to customers by using their own photos through curating them from social media or having the customer directly submit them for use, which the company says leads to a more authentic and engaging shopping experience for consumers.

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Mastercard On Helping Retailers Strike The Right Innovation Balance

PYMNTS

And nowhere is that aphorism better illustrated over the last decade than with the statistic that more than 90 percent of all retail sales took place at brick and mortar stores. It gave retailers the illusion that digital was the retail cart driven by the physical store horse. The answer, she noted, is complex.

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Thoughts from American Banker Retail Banking Conference 2015

Celent Banking

This last week the American Banker Retail Banking Conference 2015 was going on in Austin, TX. The conference was well attended, with broad representation from all institution sizes and markets. Presentations focused on targeted marketing for “moneyhawks” , new P2P models (e.g. One spoke of the need to market correctly.

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Delivery Time And Brand Packaging Can Secure Customer Loyalty

PYMNTS

A study by Dotcom Distribution, a logistics and fulfillment firm, found that close to 90 percent of online shoppers consider delivery times central to their decision to shop with an eCommerce brand in the future. But speed is not the only way for eCommerce retailers to build loyalty: Packaging aesthetics are also top of mind.

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