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Can The New England Patriots Brand Survive Losing Tom Brady?

PYMNTS

With all due respect and apologies, a triple whammy was served up in Boston today: Tom Brady is leaving the New England Patriots, the coronavirus has shuttered bars on St. But while Brady won’t win any more titles for New England, his branding story is just getting started. The strength of the person is the strength of the brand.”.

Branding 146
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Yum! Brands Brings Taco Bell And KFC To Grubhub

PYMNTS

Brands is buying a 3 percent ownership stake in Grubhub and is teaming up with the company to provide delivery from two of its brands. In 2017, it gobbled up at least three different food delivery competitors: Boston-based Foodler, Groupon’s OrderUp and, most recently, Yelp’s Eat24. million active diners, which was above the 11.53

Branding 108
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Building An Online Brand, In Real Life (#IRL)

PYMNTS

Since its founding in 2015, Qüero has turned to brick-and-mortar pop-up shops to do just that — and now, the company is hoping advanced technology can allow it to reach customers in new ways. While Qüero may have built its brand with the help of real-world pop-up shops, its foundation remains decidedly in the virtual world.

Online 100
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One Food-Ordering App To Rule Them All

PYMNTS

It’s a hungry brand, gobbling up three different food delivery competitors in the last quarter alone: Boston-based Foodler, Groupon’s OrderUp and most recently, Yelp’s Eat24. Foodler launched in Boston in 2005. Grubhub isn’t just about hungry people. The Eat24 deal closed last week on Oct.

Baltimore 138
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Groupon Teams Up With Redeam To Expand Worldwide Experiences

PYMNTS

The attraction and activity operators it serves include Walt Disney World, BigBus Tours, Boston Harbor Cruises, National Geographic Encounter: Ocean Odyssey and the Intrepid Sea, Air & Space Museum. With nearly 44 million customers, a massive mobile footprint and a trusted brand, we’re thrilled to partner with them.”.

Boston 130
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True Fit Gets $25 Million Investment So Your Shoes Can Fit You Better

PYMNTS

True Fit , the Boston-based startup that helps connect customers with shoes and apparel that fits them really, really well, recently announced a $25 million investment from Intel Capital that it will use to expand its business, according to a report from TechCrunch. 2015 that it used for expansion.

Boston 100
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Ouai Prepares For Ulta Beauty Store Rollout; Reliance Industries Launches Retail Service

PYMNTS

Online brands are growing their presence in the physical world by bringing their products into brick-and-mortar stores. Ouai , a hair and body care brand founded by celebrity hairstylist Jen Atkin, will roll out some of its merchandise in 1,200 Ulta Beauty locations in addition to the retailer’s website on Sunday (Jan.

Retail 131