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Maximize Growth with Optimizely Tools: A Strategic Approach

Perficient

In today’s digital landscape, having a solid digital strategy and embracing cutting-edge technology are key factors for business success. However, many enterprise organizations face challenges when it comes to coordinating the rollout of new marketing technology products and achieving scalable growth.

Tools 251
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Spreedly Rolls Out Innovative Revenue Optimization Tools

PYMNTS

Spreedly , a payments infrastructure firm headquartered in Durham, North Carolina, is introducing innovative revenue optimization solutions aimed at increasing conversions. Its smart routing technology uses a set of rules to pinpoint the best processor. .

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Amidst a Global Crisis, Cloud Technology Trends for 2021 Emerge

Perficient

Cloud technologies have changed the way that enterprises deploy and integrate services, saving time and resources, and allowing them to hyperscale their services. Throughout 2020, the cloud has also proven critical for enabling remote workers access to necessary services, tools, and applications. The Public Cloud Market Will Surge.

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Google Cloud Gets Into Mortgages With AI-Powered Tool

PYMNTS

Google Cloud is aiming to innovate the mortgage industry with its new artificial intelligence (AI) tool called Lending DocAI. The new tool “provides industry-leading data accuracy” to speed up loan applications. Online sellers are increasingly dependent on cloud technology as digital sales climb, accelerated by the pandemic.

Google 264
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Pinterest Launches Augmented Reality Eyeshadow Try-On Tool

PYMNTS

Social media image-sharing platform Pinterest is introducing an augmented reality (AR) try-on tool to help users assess and compare eyeshadow. . The roll-out follows the success of Pinterest’s try-on tool for lipstick, which was launched last year. Both categories have expanded use of the technology. 22) press release. “The

Tools 226
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Black Swans Are The Sandbox Of New Innovations

PYMNTS

Jim McCarthy, i2c president, says disasters often breed innovation. Telecommuting, online education and moving to a cashless and virtual financial system will likely become the norm,” he told PYMNTS. This most recent black swan is proving that online financial services are a lifeline service.”. But the lesson is to not despair.

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FinTech Innovation Eases B2C Sellers’ Entrance Into The B2B World

PYMNTS

“There’s a huge opportunity [in B2B payments] for businesses that have traditionally focused on the consumer,” David Disque , president of Corporate Spending Innovations (CSI), said in an interview with Karen Webster. The industry is moving in the right direction, and the tools and resources are there to make it happen.”.