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10 Big Bank Marketing Lessons from the ABA Bank Marketing Conference

South State Correspondent

Last week, the American Banking Association (ABA) held its annual Bank Marketing Conference in Denver, receiving rave reviews. The theme was – developing your marketing superpowers. Amid the brewery networking, superhero costumes, and fun, some fantastic bank marketing lessons were had, and not just for bank marketers.

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Iwoca grows lending business with $112M in debt financing

Bank Innovation

We have seen considerable growth in the [German] market,” said Oliver Schmid, general manager of Iwoca. Iwoca, a London-based small business lender, announced a debt financing round of 100 million euros ($112 million) last week to fund new loans in Germany.? “We

Lending 300
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US is now Afterpay’s largest customer market 

Bank Innovation

customer numbers have outperformed other markets. […]. The point-of-sale lender announced this week it has more U.S. customers than customers in New Zealand and in Australia, where it is headquartered. This is the first time since the company’s 2014 launch that its U.S.

Marketing 293
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Visa, Mastercard, AmEx win easier access to China market

Bank Innovation

card companies just moved a step closer to gaining access to China’s $27 trillion payments market. The biggest U.S. China said it won’t take longer than 90 days to consider applications from providers of electronic-payments services such as Mastercard, Visa and American Express Co.,

Marketing 347
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Iwoca grows lending business with $112M in debt financing

Bank Innovation

We have seen considerable growth in the [German] market,” said Oliver Schmid, general manager of Iwoca Germany. Iwoca, a London-based small business lender, announced a debt financing round of 100 million euros ($112 million) last week to fund new loans in Germany.? “We

Lending 221
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US is now Afterpay’s largest customer market 

Bank Innovation

customer numbers have outperformed other markets. […]. The point-of-sale lender announced this week it has more U.S. customers than customers in New Zealand and in Australia, where it is headquartered. This is the first time since the company’s 2014 launch that its U.S.

Marketing 195
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Brex: Market volatility not ‘doomsday’ for tech funding

Bank Innovation

billion since its 2017 founding, is optimistic about venture capital funding for tech companies, despite current market volatility. Brex, a corporate card and financial product startup that has raised $315 million in equity and reached a reported valuation of $2.6

Marketing 199