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3 Fundamentals Every Digital Strategy (Still) Needs

Perficient

I’m talking about the additional resources your CFO may be freeing up for new digital initiatives. A survey of U.S. A survey of U.S. Becoming digital is the best way to keep pace with changing market realities and customer expectations. When market conditions change, teams must be ready to respond.

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2020 Holiday Season: How Marketers Can Prepare and Adapt – Webinar Transcript

Perficient

In August, we surveyed 154 marketing executives to find out what they think is likely to happen this holiday season and how they’re preparing for it. What will be different this holiday season and how to adjust your strategy accordingly. With me today is Jim Hertzfeld, our Chief Digital Strategist.

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Mastercard’s Vosburg Sees Consumer Spending Changes

PYMNTS

But he noted that “while this is a very dramatic short term event, we continue to be focused on the longer term and executing to continue to grow our market share and execute on our digital strategy, which is now more important than ever.". There is also an acceleration in digital and eCommerce, he said. In the U.S.,

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The Business Value of Experience Design

Perficient

Perficient’s Digital Strategy and Experience Design teams are missioned with helping our clients deliver the best possible customer experience with their digital investments. Teams need to build organizational consensus and alignment and justify investments in digital products before they can actually create them.

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CPOs’ Support For Innovation Surprises The Market

PYMNTS

The verdict: Surprisingly, procurement seems to be back on track for going digital. According to Deloitte Global and North America Sourcing and Procurement Lead Brian Umbenhauer, the 2016 survey of trends among the chief procurement officers of the world is one of reflection.

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Who Owns Digital? Ugh, That’s the Problem for Bankers

Gonzobanker

financial institution executives surveyed for What’s Going On In Banking 2022 , 19% of community banks and 10% of credit unions had not launched a digital transformation strategy prior to this year, and another 15% had no plans to do so. What Does a Digital Product Manager Do? The post Who Owns Digital?

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Deep Dive: Why QSRs Should Lean On Loyalty To Personalize Mobile, Online Dining

PYMNTS

Leveraging the same digital strategies to target consumers in large cities and smaller towns could therefore put QSRs at a disadvantage. Digital strategies must therefore reflect generational as well as geographical distinctions among consumers. Recent PYMNTS research reveals that 16.3 percent of U.S.

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