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Kohl’s To Tap Into Facebook Data To Create Millennial Clothing Line

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Kohl’s is teaming up with the social media giant to uncover emerging brands that millennial shoppers consider cool. The line, called Curated by Kohl’s , will do a deep dive into Facebook’s data to identify brands in numerous categories that resonate with shoppers.

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Millennial Corporate Buyers Get Personal With Suppliers

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Millennials are making up an increasingly large portion of corporate buying teams, and it’s shaping the way buyers interact with their suppliers, finds the latest research from SnapApp and Heinz Marketing. Separate research released last year from Sacunas also aimed to explore how millennials are changing B2B purchase behavior.

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FTC: Millennials Report Losing $71M To eCommerce Fraud In Two Years

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A new report by the Federal Trade Commission (FTC) has revealed that millennials are 25 percent more likely to report losing money to fraud than consumers ages 40 and over. The top five frauds to which millennials report losing money are online shopping frauds, business imposters, government imposters, fake check scams and romance scams.

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For Millennials, Traditional Banking Is Not Anathema

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Turns out millennials are not the different-kind-of-banking-breed some had thought. It also turns out the much-vaunted social media generation is less inclined to use social media than you’d think. Though the exchange of cash via social media has yet to gain traction, it is not the case with other methods.

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NEW DATA: Relevance Test: Majority Of Consumers Find Bank Web Content Lacking

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Forty-two percent of respondents report using mobile apps as their main source for financial education, and 36 percent report using social media to learn about financial products. Rich media content such as on-demand video, meanwhile, is an appealing tool for accessing relevant, targeted information for nearly half of consumers.

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Millennials Impacted By Fraud More Than Older Consumers

PYMNTS

A new report by the Federal Trade Commission (FTC) has revealed that millennials are 25 percent more likely to report losing money to fraud than consumers ages 40 and over. The top five frauds to which millennials report losing money are online shopping frauds, business imposters, government imposters, fake check scams and romance scams.

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Trending: Meeting The Millennial Need For AI-Powered Visual Shopping

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The Playbook also examines the increasing threat of fraud as more marketplaces deal with data breaches and their aftermath. Both secondhand clothing site Poshmark and sneaker exchange StockX are recovering from recent data breaches, which exposed customer information to fraudsters, though no financial information was compromised.