Revolve Rides The Power Of Influencers All The Way To An IPO
PYMNTS
OCTOBER 5, 2018
The brand largely focuses on (and sells to) younger shoppers — particularly millennials and Gen Z. The first regard in which Revolve looks to stand out from the pack is in how it uses data, to inform both what it offers and how much of any offering it provides. For many shoppers, Revolve is not quite a household name as of yet.
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