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The Customer Experience: 14 Ways To Better Understand Your Bank Customer

South State Correspondent

The reality is that banks don’t think from the customer’s perspective enough. The customer experience is horrible for many bank processes. Bankers often think from the bank’s perspective or from the regulator’s perspective. Stop Thinking About the Customer and Think LIKE the Customer.

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The Customer Experience: 14 Ways To Better Understand Your Bank Customer

South State Correspondent

The reality is that banks don’t think from the customer’s perspective enough. The customer experience is horrible for many bank processes. Bankers often think from the bank’s perspective or from the regulator’s perspective. Stop Thinking About the Customer and Think LIKE the Customer.

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Using digital lending helps to reach small businesses

Independent Banker

Improving the small business loan experience is a great way to build new relationships and deepen existing ones. It’s critical for community banks to have online loan applications, process automation staff skilled in digitization and more. Offer the ability to speed up the entire process. By William Atkinson.

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Market your community bank with first-party data

Independent Banker

It happens every time they open a checking account, apply for a mortgage, make a direct deposit, log into a bank’s website or chat with a banker, and more. First-party data for targeted marketing campaigns Community banks can use their first-party data to upsell and cross-sell to existing customers with highly relevant messages.

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2020 GonzoBanker Awards

Gonzobanker

Bankers started the year with good business plans, strong balance sheets, and optimism. By providing unprecedented loan relief and loan counseling/assistance for millions of their customers impacted by the pandemic. Even George Bailey would have given you the thumbs up. ” – Hunter Thompson. Everything.

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Mini-Silos: The Opportunity Fintechs Bring to Banks

ZootBlog

It is well known that silos have long prevented banks from achieving the ideal customer experience, because they create a fragmented user experience. Banks are already their customers’ channel of choice in many ways, but they need to evolve to better meet consumer preferences as these mini-silos suggest.

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GonzoLender’s Top 5 Tips for Selecting a Loan Origination System

Gonzobanker

Let’s just get this out of the way right up front: most bankers rank going through a formal system selection process right up there with a trip to the dentist. So, having dispensed with the pleasantries we’ll move right along and in the spirit of Kramer, just say “Giddy Up!”. Online Applications and Borrower Portal.

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