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For Millennials, Traditional Banking Is Not Anathema

PYMNTS

Turns out millennials are not the different-kind-of-banking-breed some had thought. It also turns out the much-vaunted social media generation is less inclined to use social media than you’d think. Though the exchange of cash via social media has yet to gain traction, it is not the case with other methods.

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Trending: Meeting The Millennial Need For AI-Powered Visual Shopping

PYMNTS

In the August edition of the Payments And The Platform Economy Playbook , PYMNTS examines how marketplaces are using technologies such as artificial intelligence (AI) and mobile payments to innovate the customer experience. An AI-Powered Visual Shopping Experience For Millennials, Gen Z.

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NEW DATA: Relevance Test: Majority Of Consumers Find Bank Web Content Lacking

PYMNTS

Forty-two percent of respondents report using mobile apps as their main source for financial education, and 36 percent report using social media to learn about financial products. Rich media content such as on-demand video, meanwhile, is an appealing tool for accessing relevant, targeted information for nearly half of consumers.

Video 224
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New Study: Static Web Content Bad For Account Holder Engagement

PYMNTS

Researchers found that FIs offering “innovative options such as interactive and contextually relevant video content stand to improve engagement and customer experience, especially among younger generations like bridge millennials and millennials.”.

Study 196
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How Mobile Technology Is Changing Insurance Claims

PYMNTS

All that is starting to change, especially as more consumers turn to social media to seek support from their insurers, or even air their grievances. “So, So, if an insurance company does not invest in the customer experience of the claim, like during the claim flow, that is going to come back to them,” she said.

Mobile 198
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AI’s Place In The $50B RV Market

PYMNTS

Technology and social media company Facebook is also growing more involved in the sharing economy. Why Travel Firms Need To Cater To Millennial Payment Preferences. Millennials have a different take on travel than previous generations.

Marketing 132
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Watson Marketing Delivers a Competitive Edge that Financial Institutions can Bank On

Insights on Business

; increasingly sophisticated security threats; and, most recently, shifting customer expectations driven in large part by millennials. Millennials are a fastidious breed. They are tech savvy, mobile and social. More than ever – millennials seek customized experiences without a corresponding increase in prices.

Marketing 156