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Deep Dive: Safeguarding B2B eCommerce And The Corporate Customer Experience

PYMNTS

Forty-four percent of 200 millennials surveyed last year stated they were wholly responsible for making purchasing decisions at the B2B companies at which they worked, and an additional 33 percent played some role in this process. Balancing robust security and seamless B2B purchasing experiences will allow ambitious vendors to get ahead.

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Trending: Meeting The Millennial Need For AI-Powered Visual Shopping

PYMNTS

In the August edition of the Payments And The Platform Economy Playbook , PYMNTS examines how marketplaces are using technologies such as artificial intelligence (AI) and mobile payments to innovate the customer experience. In other markets, the rise of marketplaces is giving old organizations new perspective.

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AI’s Place In The $50B RV Market

PYMNTS

Consumers are beginning to express more preferences regarding their buying and selling experiences on online marketplaces, which are seeing an increased amount of competition in the market as they attempt to hold onto their customer bases. Why Travel Firms Need To Cater To Millennial Payment Preferences.

Marketing 132
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New Study Shows Millennials Are Guarded With Their Personal Data

PYMNTS

19) released a report, dubbed “Millennial Study: Privacy vs. Customer Experience,” which charts the digital consumer preferences and behaviors of millennials in seven global markets — the U.S., LexisNexis Risk Solutions on Wednesday (Oct. The study also identified U.S. The study also identified U.S.

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What Did You Expect? Delivering Experiences that Meet Customer Expectations (Part 1 of 3)

Perficient

In marketing and design circles we often measure success in terms of meeting customer expectations. The American Customer Satisfaction Index defines customer expectations as “a measure of the customer’s anticipation of the quality of a company’s products or services.” Signals that Shape Desire.

Meeting 309
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Klarna: Financing Better Customer Experiences

PYMNTS

in September 2015, and since then, Billingsley said the company has experienced many learning opportunities as it continues to expand within the market. As for Klarna’s power users, the two biggest consumer populations are millennials and females in their mid-30s who are usually in charge of their family’s purchases.

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Addressing the Need for Personalization in the Financial Services Industry

Perficient

Your brand is the beacon of authenticity for a personal experience. What does your brand portray to the market? In the financial services industry, security, stability, and protection are foundational brand values from which to deliver customer experiences. Elements of Delivering a Personalized Experience.

Industry 294