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Can fintechs enhance your bank’s marketing campaign?

Independent Banker

Kathy Strasser of IncredibleBank is evaluating marketing campaign management platforms. We asked several banking leaders how they’ve employed fintech to ramp up their marketing campaigns, hone their analytic strategies and gain new patrons in the process. Fintechs know how to reach and work with the community.

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Why Belgium Can Be A Good ‘Test Market’ For FinTech Firms

PYMNTS

Belgium, which is home to many European Union (EU) institutions, is also a burgeoning FinTech hub. The country has the fifth-highest number of FinTech deals in Europe, according to an analysis from Belgium-based European FinTech platform B-Hive. ” FinTech firm recovr is among the startups based in Belgium.

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Discover debit reboot gets marketing assist

Payments Dive

The card company is betting its soon-to-be relaunched debit account services will help it better compete with fintech and neobank rivals.

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Perficient Included in IDC Market Glance: Lending Digital Transformation Strategies

Perficient

IDC recently included Perficient in the “Loan Collections-Recovery” category of its “ Market Glance: Worldwide Consumer & Small Businesses Lending Digital Transformation Strategies, Q2 2022 (Doc # US49009422, April 2022).” The IDC Market Glance offers an overview of the landscape for consumer and small business digital lending.

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The Bank-FinTech Tie-Up Evolves

PYMNTS

As bank-FinTech collaborations evolve, more traditional financial institutions (FIs) are not only implementing services and technologies developed by FinTech partners, but they’re also lending their own expertise to augment FinTech solutions. In another bank-FinTech tie-up, J.P. Plaid, Galileo Boost ACH Efficiency.

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10 Big Bank Marketing Lessons from the ABA Bank Marketing Conference

South State Correspondent

Last week, the American Banking Association (ABA) held its annual Bank Marketing Conference in Denver, receiving rave reviews. The theme was – developing your marketing superpowers. Amid the brewery networking, superhero costumes, and fun, some fantastic bank marketing lessons were had, and not just for bank marketers.

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The Fintech 250: The Top Fintech Companies Of 2020

CB Insights

CB Insights has unveiled the third annual Fintech 250 — a list of 250 of the top private fintech companies using technology to transform financial services. The 2020 Fintech 250 cohort has raised approximately $49.2B The 2020 Fintech 250 cohort has raised approximately $49.2B 2020 Fintech 250 investment highlights.

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