South State Correspondent

SEPTEMBER 20, 2022

Bank Marketing Lesson 9: Goal Setting – A Common Theme. Many sessions discussed the importance of setting clear goals for any marketing effort, such as the talk by Jessica Reese (graphical notes below), the Social Media Manager for Arvest Bank (AR, $27B). The audience learned from these banks’ mistakes and successes.

Conference 195

Conference Marketing social media Data 195

Independent Banker

OCTOBER 29, 2014

And the great news, according to “American Millennials and Banking,” a major new study commissioned by ICBA, is that Bauhs and the 80 million other people in his generational cohort are prime potential customers for community banks. This is really the moment for community banks to show that they’re a fit for millennials.

Millennials 110

Millennials Community Bank social media Community 110

PYMNTS

JUNE 14, 2019

However, in the 2019 Retail Banking Report, a study by Reputation.com that analyzed online data relating to retail banking locations for 23 major U.S. banks, the banking industry was found to be lacking. Capital One had the highest overall reputation score at 405, followed by TD Bank (374) and Chase Bank (370).

Retail 103

Retail Study Online Mobile 103

Gonzobanker

APRIL 3, 2019

According to a recent study by Ellie Mae, 92% of all home borrowers research online before applying. Focus on digital marketing and social media , supplemented with physical outreach to drive digital , such as enhanced contact centers, bank-at-work programs, trade shows, art exhibits and other outreach.

social media 99

social media Exercises Millennials Training 99

Independent Banker

NOVEMBER 13, 2014

And the great news, according to “American Millennials and Banking,” a major new study commissioned by ICBA, is that Bauhs and the 80 million other people in his generational cohort are prime potential customers for community banks. This is really the moment for community banks to show that they’re a fit for millennials.

Millennials 87

Millennials Community Bank social media Community 87

Gonzobanker

JANUARY 4, 2022

In 2022, community banks and credit unions will have to revisit and overhaul their overdraft policies and strategies. According to Terence Roche, partner at consulting firm Cornerstone Advisors , community-based financial institutions could: “Lower their NSF fee to the $5 to $7 range and market it as a convenience fee.

Trends 188

Trends Fintech social media Strategy 188

Independent Banker

DECEMBER 31, 2022

We recently spoke with community bank CEOs from across the country to gain insights on how they’re proactively positioning to manage risks and take advantage of growth opportunities in the coming year. Following some respite in 2022, community bankers are bracing for a tougher economic landscape ahead in 2023. Corey Neil.

Community Bank 91

Community Bank Community Tampa North Carolina 91

Independent Banker

MARCH 15, 2015

A recent ICBA study found that more members of this fastest-rising generation of bank customers, many of whom were financially hindered by the severe recession and college tuition debt, now seem ready to take on the serious loans that would allow them to buy a new car or a first home, or even start a business. “A

Millennials 70

Millennials Community Bank Community social media 70

Independent Banker

FEBRUARY 24, 2015

A recent ICBA study found that more members of this fastest-rising generation of bank customers, many of whom were financially hindered by the severe recession and college tuition debt, now seem ready to take on the serious loans that would allow them to buy a new car or a first home, or even start a business. “A

Millennials 70

Millennials Community Bank Community social media 70

Social Assurance

OCTOBER 10, 2017

Establishing yourself as the community bank is a process. Moreover, the guest list paves the road for you to study the participants and devise ways to best sell them to your cause. Capitalize on this fact by creating social media friendly content. While it is not necessarily quick – it is effective.

Community Bank 12

Community Bank Community social media Study 12

Social Assurance

OCTOBER 10, 2017

Establishing yourself as the community bank is a process. Moreover, the guest list paves the road for you to study the participants and devise ways to best sell them to your cause. Capitalize on this fact by creating social media friendly content. While it is not necessarily quick – it is effective.

Community Bank 12

Community Bank Community social media Study 12

William Mills

FEBRUARY 7, 2017

According to the Safe Systems’ 2017 Community Bank Information Technology Outlook Study, more than 80% of survey respondents have been affected by debit card fraud and email phishing attempts in the last 18 months, and due to these threats, more than 77% increased their IT security spending in the last 18 months.

Report 40

Report social media Customer Experience Industry 40

FICO

FEBRUARY 5, 2021

The recent explosion of new financial product and service providers has started to capture a share of consumers’ attention and wallets, perhaps more so than many banks believe. The report – Americans’ Shadow Financial Lives: The Mobile Apps Banks Don’t Know They Use – found that U.S. I’m extremely proud of her!

Millennials 52

Millennials social media Fintech Examples 52

NCR

MAY 26, 2016

Try this: According to “2016 State of Digital Sales In Banking,” a new report from digital platform provider Avoka, most small enterprises seeking business checking, business credit cards or an operating loan will be asked to come into the branch. can be applied for online. But there’s a broader issue at stake.

social media 53

social media Resources Innovation Course 53

Social Assurance

JULY 1, 2014

recently did a study where we looked into how many banks & credit unions were on social media. What we found was that there were 1,776 banks/1,947 credit unions on Facebook while there were 706 banks/995 CU’s on Twitter. What if social media is a fad? Social is not a fad.

social media 22

social media Handbook Community Tools 22

Gonzobanker

DECEMBER 22, 2015

Jill Castilla, CEO of Citizens Bank of Edmond, Okla. This year, the award is less about advancing “your career” as it is about advancing “your bank.” No one has been more successful at using social media to generate awareness and a positive image for their bank than Jill (@JillCastilla, @CitizensEdmond).

Community Bank 60

Community Bank Apple Community Technology 60

Social Assurance

MARCH 8, 2021

Snapchat recently published a study detailing the insights gathered from over 27,000 daily Snapchat users, providing in-depth insights into what they pen as “The Snapchat Generation.” Here is what we learned from the Snapchat study. Pictures Over Words. It is at the core of who they are.

Branding 15

Branding Strategy Community Study 15