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William Mills Agency Releases New White Paper: How is the Evolution from Print to Digital Changing Fintech PR? Here are 3 Ways

William Mills

William Mills Agency , the premier financial public relations and marketing company, today released a white paper describing the influence the digital revolution has had on financial technology public relations. Please download the full white paper: “How is the Evolution from Print to Digital Changing Fintech PR?

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5 Ways Credit Unions Should Engage with Millennial Members on Social Media

NCR

billion daily active users, these social platforms have the potential to be an outstanding marketing tool for a credit union. If used correctly, social media can engage credit union members in a customized way that will enhance their overall experience and increase their loyalty to your credit union. With an average of 1.04

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PR and Content Marketing go together like Bonnie and Clyde

William Mills

PR and content marketing are the answer to your fintech brand awareness and lead generation woes. PR then expands the awareness of your white papers and downloadable content to drive sales. If you are engaged in a content marketing program, you are writing and distributing blogs, white papers, emails, social media, etc.

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PR and Content Marketing go together like Bonnie and Clyde

William Mills

PR and content marketing are the answer to your fintech brand awareness and lead generation woes. PR then expands the awareness of your white papers and downloadable content to drive sales. If you are engaged in a content marketing program, you are writing and distributing blogs, white papers, emails, social media, etc.

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5 (More) Ways FinTechs Can Benefit from Hosting a Podcast

William Mills

You’ll also likely have the opportunity to be a guest on other FinTech podcasts, which can help introduce your brand to new audiences that are interested in FinTech. Brand Awareness Generation. Podcasts are primarily spread through word of mouth and secondarily through social media. Easily Target Your Niche.

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Company Newsroom Checklist

William Mills

In reality, everyone from potential new hires and investors to customers to partners – and, of course, media – will likely find their way to this part of the website seeking information about the brand. When branded and organized properly, it can make for an effective public relations tool. Social media links.

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Video: A richer format for storytelling to enhance your public relations strategy

William Mills

Fast forward to the present date and video has taken the social media world by storm; over half of video content is viewed on mobile and YouTube is reporting more than 1 billion views on mobile per day. Once your video is completed, it’s important to not only share via your website, but also via social media.

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