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5 (More) Ways FinTechs Can Benefit from Hosting a Podcast

William Mills

SEO should always be kept in mind when adding to your content marketing strategy. You’ll also likely have the opportunity to be a guest on other FinTech podcasts, which can help introduce your brand to new audiences that are interested in FinTech. Brand Awareness Generation. SEO Benefits. Easily Target Your Niche.

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Going Viral: The Importance of Video in Today’s FinTech Market

William Mills

Understanding your marketing goals will help better focus your video marketing strategy and decide when video is the best option. Make sure to add an interesting subject line and social sharing buttons so that people are more likely to pass along your video. Social Media. Paid Social Media.

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PSA: Technology Is For Us Too, CTOs Aren’t the Only Ones with Tech in Their Budget

William Mills

While the inclusion of and need for technology is growing in order for us to do our jobs more effectively, we cannot fail to recognize that it’s also growing our contributions to these organizations – a reflection of their reliance on marketing communications as a real difference maker. Content marketing. Social media.

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FinovateSpring 2016 Live Blog – Day 2

William Mills

Download our latest white paper that discusses what it really takes to develop a successful Fintech startup. Showing using a brand new device on a brand new connection. He has more than 30 years of experience in financial technology and is a recognized leader in financial and technology marketing.

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FinovateSpring 2016 Live Blog – Day 1

William Mills

He has more than 30 years of experience in financial technology and is a recognized leader in financial and technology marketing. He has personally advised more than 300 chief executives on marketing strategy, business development, mergers and acquisitions, company branding and public relations.

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FinovateSpring 2016 Live Blog – Day 2

William Mills

What’s the market strategy? Branded version is available. ^KT. The account has a tie into social media and sharing. This is the integration of mobile social media with trading. As a co-branding solution, it would work very well. Showing using a brand new device on a brand new connection.

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Finovate Fall 2016 Live Blog – Day 2

William Mills

Now showing how Avoka can integrate with a ton of apps in a matter of days with your company’s brand. Franchises – Americas greatest brands” They have a list view function where investors can investigate franchises near and far. It’s seems better to invest in a brand you are more comfortable with an established presence.