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Banks Embrace Conservative Use of Social Media in Wake of Data Scandals

Bank Innovation

PREMIUM —Banks appear to have recoiled from the deep, detailed use of social media data in their marketing. Bank’s senior vice president of brand advertising and social media, Kelly […]. One taking a conservative approach is U.S.

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Retail Branding Comes Off The Back Burner

PYMNTS

For retailers, especially those deemed non-essential and struggling with revenue, branding may be on the back burner right now. Big mistake, say several branding experts. And who you were was your brand. “A Your brand attributes are the ones you fall back on when you have to make difficult decisions. “A

Branding 145
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How Customer Reviews Provide Lifeblood For Restaurant Operations

PYMNTS

How Customer Reviews Provide Lifeblood To Restaurant Operations. Details gleaned online — including menus and reviews — carry a lot of weight when consumers are deciding where to dine. That focus has only grown amid the takeout- and delivery-only operational shifts due to COVID-19-related social-distancing efforts.

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Will Privacy Worries Change Online Search Habits?

PYMNTS

How do consumers really want to search online ? That’s a question with obvious relevance to payment and commerce operators. In a brand new PYMNTS interview , Gabriel Weinberg, CEO of DuckDuckGo , makes the case that his search engine can win over a decent number of consumers. New laws favoring consumers have come into effect.

Online 148
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Retail Pulse: Kohl’s To Curate Brands With Facebook; Domino’s Rolls Out eBike Tie-Up

PYMNTS

Brick-and-mortar retailers are teaming up with social media platforms to curate labels for their stores and their websites. Kohl’s , for instance, will bring emerging brands to over 50 physical retail locations and online starting in the fall through Curated By Kohl’s. In Other Brick-and-Mortar News.

Branding 101
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Lost Pet Posters Get An Upgrade For The Digital Age

PYMNTS

In a new PYMNTS interview, Chavez talked about bringing more online efficiencies to pet ownership. Pet retail is among the fiercest battlefields for both brick-and-mortar merchants and eCommerce operators. The retail chain is rolling out an online pet pharmacy and opening additional veterinary clinics. Social Media Aspect.

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Can Western QSR Brands – And Others – Gain More Power In China?

PYMNTS

Two famous North American-based quick-service restaurant (QSR) brands are preparing to duke it out in China for chicken-meal supremacy, the most recent sign of how Western brands are trying to increase their footholds in that massive country. The news comes as more Western brands – including those based in the U.S. –

Branding 100