Branding Management Marketing Strategies Study 
Social Assurance
FEBRUARY 5, 2021
When we ask financial brands what makes them unique, the answer is often the same: “our people” or “our employees really care.” This answer comes from your brand. What is a brand? A brand is what your company stands for and believes. Why Does Brand Storytelling Matter? ” Pro Tip.
Insights on Business
FEBRUARY 13, 2019
Next is a digital bank, completely disassociated from the Bradesco brand. Next was born to complement Bradesco’s strategy. Financial management. They studied Instagram, WhatsApp, iFood, Apple, Facebook, Amazon Customer Experience, and Uber to learn how to integrate into a digital minded audience. Day-to-day tasks.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
PYMNTS
JULY 15, 2020
Someday, Onda CEO and Co-founder Noah Gray will have a great case study to write. While he and his friends were attending their final semester at the Yale School of Management , they had a plan. Mitchell will be part of the Onda marketing effort, but not a dominant presence. They all loved tequila.
South State Correspondent
SEPTEMBER 20, 2022
Most banks will target around 6% of revenues next year for their marketing budget, and banks with strong brands and marketing programs target above 7%. All involved in any marketing effort should understand if it is about branding, sales funnel acquisition, funnel movement, conversion, or retention.
Gonzobanker
AUGUST 23, 2021
According to Cornerstone’s What’s Going On In Banking study , heading into 2020, just 4% of mid-size FIs had deployed a chatbot. For example, one survey found that 86% of consumers prefer to interact with a human agent, and 71% said they would be less likely to use a brand if it didn’t have human customer service representatives available.
Cisco
MAY 25, 2021
Chris Bottger, Cisco Americas Workplace Experience Strategist indicates Employee Engagement continues to be a challenge as FinServ employers assess a Safe Return to Office strategy. This is why many CEOs feel talent uncertainty is their biggest risk to growth, according to a KPMG study.
Accenture
MAY 22, 2019
I am excited to have Tim O’Donnell join our Payments team as a managing director and draw on his insights in developing this blog. In fact, a recent Accenture study examined digital-focused banks versus the rest. Banks cannot rely on brand reputation, price or even relationships to differentiate themselves anymore.
Expert insights. Personalized for you.
17 
Let's personalize your content