Remove Branding Remove Lending Remove Regulation Remove social media
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15 Twitter accounts every bank executive should follow

Abrigo

The ABA has a new report out on how banks are using social media, and much of the report focuses on using Twitter, Facebook, LinkedIn and the like to boost customer service, make connections in the community and recruit staff. His recent research reports have covered SMB lending, alternative lenders and automating commercial lending.

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Growth Loops – The New Way To Grow Bank Product Sales

South State Correspondent

Your bank might have introduced a new product, but very few banks go back and try to improve an existing product unless forced to by the regulators or changes in technology. As mentioned above, it takes focus away from creating a brand and a value proposition in a product. The Problem with Funnels – Sales over Product.

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Credit Unions Shun Online Ads For Content To Acquire Customers

PYMNTS

The social media site faced accusations that its ad-targeting platform — which allows ad buyers to select what demographic groups they want to target with their advertisements — was allowing and encouraging financial institutions (FIs) to violate non-discrimination provisions of the Fair Housing and Truth in Lending Acts.

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Getting The SME Crowdfunding Model Off The Ground

PYMNTS

Regulation A+ has made a mostly quiet splash on the market. Years in the making, the regulation was born from the JOBS Act, which was signed into law in 2012, with Title IV of the act — also known as Regulation A+ — enabling average joes to invest in companies seeking capital.

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The Truth-In-Advertising Push

PYMNTS

There’s a (slowly) growing push among retailers, brands and even politicians to make advertising campaigns as true and transparent as possible. We want to lend our voice and the support of the ModCloth community to this movement to stop the extreme and harmful photoshopping of women in advertisements.”. 2014 introducing the campaign.

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Banking as a Service gains unstoppable momentum, Finastra research shows

Bobsguide

The research canvassed the opinions of 1,600 senior industry executives, exploring the opportunities presented by Banking as a Service (BaaS) – to provide retail or wholesale banking products and services to customers in context, as a service, using an existing licensed institution’s secure, regulated infrastructure with modern API-driven platforms.

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Credit Card Limit Optimization: Akbank Wins with FICO Analytics

FICO

“Growing market share and revenues in the credit card portfolio is dependent on the level of credit limits approved to customers,” said Serhan Pak, SVP of retail lending & advanced credit analytics at Akbank. You can read more about this story in the full media release. However, credit loss is also affected by the assigned limits.