article thumbnail

Google Pay Partners With India’s Qwikcilver For Instant Digital Gift Cards

PYMNTS

End-to-end gift card platform Qwikcilver has launched its Woohoo virtual gift card store on the Google Pay Spot Platform to enable users in India to buy and send virtual gift cards in real time, the United News of India reported on Monday (Dec.

Google 148
article thumbnail

Alphabet’s New CEO, Millennial Black Friday Spending And Digital Drivers’ Licenses Top This Week’s News

PYMNTS

We have a deep dive into Colorado’s digital driver’s license effort and news on Alphabet’s new CEO, as well as data on millennial Black Friday spending. Google CEO Sundar Pichai Takes the Reins at Alphabet. Google CEO Sundar Pichai will take over as Alphabet ’s new CEO , while retaining his job at Google.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Inside Marketing: Maximizing ROI With Digital Branding

William Mills

Instead, the eldest millennials—otherwise known as the first digital natives—are turning 40 this year, and their expectations should not be taken lightly. While the age of the average credit union member remains in the mid-40s, it is important to recognize that this age range is no longer held strongly by Gen X.

article thumbnail

Just _ Me: Venmo Launches New Branding Campaign

PYMNTS

According to Venmo’s Head of Marketing, Kasia Leyden, the idea is to put users’ stories front and center, making the money transfer company the only brand that can fill the blank in whatever occasion they’re sharing. It’s called the “Blank Me” campaign. Bikinis can’t hold wallets,” reads a billboard in Miami. “ _ for drinks instead.”.

Branding 112
article thumbnail

Milk And Cereal Too Burdensome For 40% Of Millennials

PYMNTS

Baby Boomers practically grew up on the stuff — and the games on the side of the boxes — but, true to form, their millennial counterparts have different plans. At least, that’s the case for the 40 percent of millennials who said eating a bowl of cereal is just too much work that early in the morning. So said Mintel’s U.S.

article thumbnail

Mobile Payments: Samsung To Tackle Africa And Google The App Landscape

PYMNTS

Meanwhile, Samsung is tackling the African market ahead of Apple and Android, and Google announces a way to avoid app downloads. Millennials Eschew Bank Mobile Wallets. The study found that both millennials and non-millennials want to use mobile to manage finances, and cash is becoming less important to both groups.

Samsung 100
article thumbnail

Afterpay Teams With Simon Before Holiday Shopping Season

PYMNTS

Shoppers can start a purchase in stores by selecting the card icon in the Afterpay mobile program, which activates the Afterpay card that can be used for purchases via Google Pay or Apple Pay. Millennial and Gen Z shoppers are focusing on sustainable and ethical fashion and retail more than before.