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Are There Digital Strategy Lessons Financial Institutions Can Learn From Other Industries?

Perficient

I presented on this topic, along with my colleague Scott Albahary – Chief Strategist for Financial Services here at Perficient and Jim Marous – Co-Publisher of The Financial Brand , to approximately 500 financial services industry folks. The approach we took, and you’ll see in the presentation, are real-world examples of digital trends.

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[Podcast] What If? So What? Episode 4: What if Every Brand Went Direct to Consumer?

Perficient

In a world where retail has changed and consumers remain at home, how do brands reimagine the task of getting products to customers? podcast , we interview Jon Bostock, best-selling author, innovator, co-founder and CEO of Truman’s and learn how brands that innovate will win in a rapidly changing digital-first economy.

Branding 441
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Take Advantage of FSI Data to Illuminate Customer Relationships

Perficient

Our financial services team recently spoke with the great Jim Marous, the co-publisher of The Financial Brand and the publisher of the Digital Banking Report. Whatever the obstacle may be, know there are small steps you can take today to enhance your digital capabilities and the customer experience. Join Us Next Week.

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Consumers Are Ready For Virtual Beauty Advisors

PYMNTS

In order to reach frequent shoppers and boost their brand images, beauty brands have a receptive audience for virtual beauty advisors. According to an Automat study, about half of consumers are ready to use the technology, Retail Dive reported.

Branding 101
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Test And Measure: How To Capture The Retail Digital Shift

PYMNTS

The digital shift, to paraphrase Gil Scott-Heron , will not be televised – but it will be measured. Retailers and direct-to-consumer (D2C) brands that are now seeing their eCommerce sales take flight would be remiss to ignore the data being generated by the digital shift and the potential marketing opportunities.

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Florida Retail Reopening Fails To Draw Consumers

PYMNTS

percent of consumers shop for retail goods online more often than they did on March 6, the first day of our study, and that continues to climb — up 10.5 Infrastructure providers are hustling to keep up with the digital shift. percent from 35.5 percent in just the last two weeks.

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AI and the rise of digital humans in financial services

Insights on Business

AI implementation grew by 270% in the past four years, and 37% in just the past year, according to a 2019 Gartner study. Gartner credits this to the “maturation” of AI capabilities and how rapidly AI has become an “integral part” of digital strategies. [2]