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Why Augmented Reality is Crucial to Improving the Ecommerce Customer Experience

Perficient

With the expanded success of ecommerce in the last twelve months, brands have more opportunities than ever to engage in digital channels with their consumers and stand out from the competition. In 2019, Gartner projected that over 100 million customers would be shopping with AR in 2020. So, is now the time for AR?

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Creating a Deposit Advance Product to Boost the Customer Experience

Perficient

According to industry research, 73% of all people point to customer experience as an important factor in their purchasing decisions. Moreover, customers in the financial services industry are increasingly interested in using their go-to firm to cover more of their needs, rather than using multiple providers.

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15 Ways We Are Using ChatGPT in Banking

South State Correspondent

ChatGPT is a powerful language model that can understand a variety of languages, including emojis, that can assist banks with increasing the productivity of bankers, improving their customer experience, automating repetitive tasks, and providing personalized financial advice to customers.

Tools 370
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Personalized Marketing: What Banking Customers Really Want

Perficient

And those consumers desire digital experiences that are personalized and meaningful. In fact, Gartner shares that brands risk losing 38 percent of customers from poor personalization efforts. Explore our expertise in financial services , and contact us today. Interested in learning more?

Marketing 294
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Transforming Financial Institutions With Agile

Perficient

In this blog, I define Agile, explain the key components of an Agile approach, and provide an example of a financial services firm leveraging an Agile methodology to create new products that contribute to elevated customer experiences. Preferred technologies (UI/UX technologies, backend technologies like Java,Net, ETL Informatica, etc.)

Meeting 294
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The Great Filter for Digital Challengers

Celent Banking

It seems like almost weekly I’m hearing something about a new challenger or digital-only bank brand. In addition to trying to provide an amazing customer experience, almost all challenger banks share the same commitment to fee transparency. It reminds me of The Fermi Paradox. For some that’s been an issue.

UX 125
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What Did You Expect? Delivering Experiences that Meet Customer Expectations (Part 3 of 3)

Perficient

Our story so far has explored the gap between what customers expect and what brands deliver. We’ve also examined three popular planning frameworks used to address such gaps. To avoid a fall, first take stock of your firm’s customer experience and digital maturity. Maybe not just yet.

Meeting 309