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Banks turn to influencers to build buzz about their brands

American Banker

Financial institutions like Ally Financial, Clinton Savings Bank and First National Bank of Omaha are recruiting personal finance experts, college students and local personalities to promote their products and services.

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Identities at Risk –Online Bankers and Brands

Banking 2020

As part of their 2015 Momentum Webinar Series, Digital Insight is hosting a free webinar, “ Identities at Risk –Online Bankers and Brands ” on Wednesday, June 3, 2015. The webinar will include insights on how both end-user credentials and online brand identity are at risk to hackers.

Insiders

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Google teams with more banks in offering digital accounts

American Banker

Five banks, including BBVA USA and BMO Harris Bank, and one credit union will begin offering Google-branded bank accounts in 2021.

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FI Highlight: Banner Bank

Banking 2020

Financial institutions are always looking for new ways to attract customers and give the best look and feel to their brand. For our most recent FI Highlight, we spoke with Dianne Larsen, senior vice president, director of marketing, Banner Bank. Want to hear more from Banner Bank? Think your FI deserves special recognition?

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This Week’s Reads: Fintech, Mobile Apps, iBeacon

Banking 2020

With Fintech … If You Can’t Beat Them, Buy Them – The Financial Brand. Digital Channels: Windows to Financial Institution’s Soul – Bank Systems & Technology. Below are interesting stories the Banking.com staff has been reading over the past week.

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This Week’s Reads: Digital Technology, Mobile’s Rise, Innovation Labs

Banking 2020

Building a Digital Bank is a Matter of Survival – The Financial Brand. Mobile’s Rise Poses a Riddle for Banks – WSJ. Mobile Banking Leaves Something to Be Desired, Consumers Say – eWeek. Below are interesting stories the Banking.com staff has been reading over the past week.

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This Week’s Reads: Banking Myths, Snapchat, Mobile Payments

Banking 2020

Visionary FinTech Leaders Talk About The New Banking Customer Experience Model – Forbes. Top 5 Digital Banking Myths – The Financial Brand. In Liberia, Mobile Banking to Help Ebola-affected Women Traders – Huffington Post. ?Snapchat Below are interesting stories the Banking.com staff has been reading over the past week.

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