Article Branding Online User Experience 
Perficient
NOVEMBER 3, 2020
Here’s why: Traditionally users weren’t able to purchase items through social media platforms. Social influencers could promote brands through their channels and direct users to “swipe up” or click a link in their bio to purchase. 70% of people will trust a recommendation from someone they don’t know.
Perficient
JANUARY 16, 2023
There are many third-party ‘banking-as-a-service’ companies that use API integrations to embed financial services into the user experience of non-financial companies. In future articles, we’ll look at embedded finance from a banking, payments, lending, and insurance offerings perspective. . Embedded Finance and Blockchain .
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Digital Growth Institute
JULY 21, 2023
Discover the secrets to transforming your financial brand's website from a lackluster online brochure into a dynamic sales engine. Learn from the successes and failures of renowned brands like Toys R Us and Target, and understand the power of mindset and perspective in unlocking your website's true potential.
Digital Growth Institute
AUGUST 2, 2023
The top 3 insights from this article: The importance of owning your digital real estate and data: While renting digital real estate (like running ads on third-party sites) can be an option, the rapidly evolving landscape of digital privacy, coupled with the rise of ad-blockers, make it an increasingly challenging avenue for growth.
PYMNTS
JANUARY 14, 2019
That’s because they’ve trained consumers over the last half decade that walking into a store isn’t as nearly as satisfying or productive an experience as shopping online—and not necessarily from those same traditional players. And it did so via a channel that was not at all conducive to a digital shopping experience.
Lars Markull
JULY 10, 2022
Xero, on the other hand, could (at the same time) allow users to create Xero branded accounts or cards for the benefit of creating separate virtual accounts for each client for easier reconciliation or cards for a better user experience (Embedded Banking). Financial product branding is critical.
NCR
SEPTEMBER 5, 2017
For example, 61% of airline loyalty program members went on to book a flight, and 56% of hotel program members went on to book a hotel room (core inventory) following a redemption on non-core inventory rewards such as electrical goods or day experiences. For consumers, simplifying the user experience also means making payment easier.
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