The Financial Brand

JUNE 16, 2023

This article 1 in 3 People Plan to Borrow as Inflation and Recession Fears Take Toll appeared first on The Financial Brand. About half of Millennials & four in 10 Gen Zers plan to get new credit or refinance soon. Interest in credit cards & consumer loans is high.

Millennials 33

Millennials Branding Cards 33

NCR

FEBRUARY 19, 2016

Articles via The Financial Brand, American Banker, Financial Times . 10 LinkedIn Power Tips for Financial Institutions: This article features ten tips to help FIs build a strong presence on LinkedIn and attract new customers. Millennials shun pensions — but why are they all property mad?:

Millennials 40

Millennials Industry Study US 40

The Financial Brand

OCTOBER 11, 2023

This article Wakeup Call: Is BNPL Setting Up Younger Consumers for Credit Trouble? appeared first on The Financial Brand. Buy now, pay later plans are appealing, especially for Gen Z and Millennials. This article Wakeup Call: Is BNPL Setting Up Younger Consumers for Credit Trouble? appeared first on The Financial Brand.

Millennials 31

Millennials Branding 31

NCR

MAY 20, 2016

Articles via PaymentsSource, The Financial Brand, CB Insights. Not All Millennials are Created Equal: A new survey by Oracle reveals how financial organizations can better serve the [link] millennial segment. Millions of Americans regret not saving for retirement earlier. What have you been reading?

Millennials 40

Millennials Google Payments Study 40

Banking 2020

MARCH 27, 2015

Articles via Mobile Commerce Daily, Wall Street Journal, The Financial Brand, Banking Exchange. Millennials in particular are increasingly using their smartphones to pay bills. Take a fresh look at millennials: A recent Banking Exchange article said it best, “you can’t make money right now off millennials.

Millennials 40

Millennials Digital Banking Mobile Branding 40

Banking 2020

JULY 17, 2015

Articles via TheStreet, Miami Today News, The Financial Brand. World emoji day: How emoji passwords will obliterate PINs and make bank accounts safer: While a recent report found that 64% of millennials regularly community using only emoji , that doesn’t mean everyone is ready to communicate with their banks using emoji.

Millennials 40

Millennials Miami Mobile Community 40

South State Correspondent

JANUARY 10, 2024

This article examines why the standard way to value a bank is flawed and how to have a better methodology. This brand relation is similar to customers who refer friends and family members to the bank or use their bank for gifts. Do you increase your loan spreads? The problem isn’t in the concept but in the process.

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Management Examples Marketing Millennials 195

Banking 2020

AUGUST 7, 2015

Articles via BankThink, American Banker, The Financial Brand. 4 content marketing tips for targeting millennial banking consumers: From planning different formats to encouraging engagement, financial institutions can use content to engage with and market to millennials in ways that will have long term benefits.

Millennials 40

Millennials Security Marketing Survey 40

The Financial Brand

AUGUST 9, 2023

This article An Analysis of Apple’s Strategy in Banking: Memojis, Marketing & Next Moves appeared first on The Financial Brand. It’s just as much part of Apple’s strategy for reeling in Millennials & Gen Z as its Apple Pay marketing. You can tell a lot from a memoji.

Analysis 29

Analysis Strategy Marketing Millennials 29

Banking 2020

APRIL 24, 2015

Articles via Mobile Payments Today, BAI Banking Strategies, The Financial Brand, Bank News. Millennials: Are they really that different?: While we tend to focus on the differences between millennials and older generations, it is also important to look at the similarities to see how both segments can be targeted at once. .

Millennials 40

Millennials Innovation Security Mobile 40

The Financial Brand

JULY 11, 2023

This article Personal Financial Management Is the Next Must-Have for Mobile Banking Apps appeared first on The Financial Brand. Banking and credit card apps without PFM features are so outdated that customer retention is going to suffer, especially with Millennials and Gen Z.

Mobile 28

Mobile Management Millennials Branding 28

The Financial Brand

NOVEMBER 20, 2022

This article How to Define the Generations: The Ultimate Guide for Marketers appeared first on The Financial Brand. This analysis ends the debate over birth years for the Silent Generation, Boomers, Gen X, Millennials, Gen Z, and Alphas.

How To 33

How To Marketing Millennials Analysis 33

The Financial Brand

NOVEMBER 15, 2022

This article Banks Embrace ‘Earned Wage Access’ Pay Trend to Bolster Relationships appeared first on The Financial Brand. Bank all see fast-growing 'on-demand pay' appealing to gig workers, Millennials and hourly employees. Citizens Bank, PNC and U.S.

Trends 32

Trends Millennials Branding Payments 32

PYMNTS

FEBRUARY 18, 2020

To add value and give products a health halo, cereal brands incorporate ancient grains, superfoods, probiotics, or seeds and nuts.”. Nostalgia can play a key role in the marketing of cereals,” according to an article by Lauren Piek of the Kerry Group. The past few weeks have seen all of these trends – and more – manifest themselves.

Trends 160

Trends Branding Strategy New York 160

PYMNTS

AUGUST 31, 2017

Some 84 percent of shoppers in this category desire an in-store experience, and Colloquy found boomers to be the sole generation that doesn’t place a high premium on purchasing the brands from their youthful days. Millennials. Almost 41 percent of millennials shop online at least once a week, and 62.2 million people in the U.S.,

Retail 147

Retail Millennials Study Trends 147

Banking 2020

FEBRUARY 20, 2015

Articles via Banking Exchange, The Financial Brand ,Wall Street Journal and BankThink. Spotlight Apple Pay banking innovation looppay millennials mobile payments payments samsung technology' Below are interesting stories the Banking.com staff has been reading over the past week. What have you been reading?

Millennials 40

Millennials Innovation Mobile Samsung 40

PYMNTS

MARCH 4, 2020

To truly stand out from the crowd, brands must go beyond the transaction and create enhanced experiences and engagement opportunities across the entire customer journey,” the report states. “On Consumers are wary of excessive data collection and prefer that brands use information specific to the program.

Retail 131

Retail Branding Report Tools 131

The Financial Brand

FEBRUARY 21, 2024

This article The Top 5 Impacts of Debt and What Financial Institutions Should Do About It appeared first on The Financial Brand. This article The Top 5 Impacts of Debt and What Financial Institutions Should Do About It appeared first on The Financial Brand. economic conditions. Here’s how banks can help.

Branding 35

Branding Millennials 35

FICO

JUNE 9, 2016

Millennials, now the largest demographic group in America, are possibly the most misunderstood, elusive market ever, a notion underscored by The Wall Street Journal ’s article about the existence of $20,000-per-hour “Millennial consultants.” Millennials reward positive fraud outcomes. At least not yet.

Millennials 40

Millennials Fraud social media Survey 40

The Financial Brand

NOVEMBER 29, 2023

This article Why Offering BNPL Makes Sense for Banks and Credit Unions appeared first on The Financial Brand. This article Why Offering BNPL Makes Sense for Banks and Credit Unions appeared first on The Financial Brand. Buy now, pay later can be a complement to credit card programs rather than a competitor.

Customer Experience 35

Customer Experience Branding Cards Millennials 35

NCR

JUNE 8, 2016

Perhaps the most important and impactful way credit unions can attract and retain millennial members is through social engagement. Here are five best practices for credit unions to engage with millennial members on social media: Utilize Facebook Messenger. Millennials are typically the first to adopt and master new technologies.

social media 40

social media Millennials Strategy Industry 40

PYMNTS

MAY 16, 2019

To make one of the company’s sofas their own, for instance, shoppers can choose fabrics and the leg finish — and even use a slider to adjust the size of the article in 5-inch increments. Blazona says that he feels like everyone is looking for the best sofa and that the article is kind of an intimate part of the living spaces.

Branding 134

Branding Cards Millennials Retail 134

Let's Talk Payments

JUNE 18, 2019

Ever since its opening in 1871, JP Morgan has remained a valuable and reliable player among the top brands in the banking sector. In this article, we try to analyze from our viewpoint. No wonder it came as a shock to the financial community when the bank shut down Finn within just a year of its launch.

Missouri 68

Missouri Millennials Community Branding 68

PYMNTS

MARCH 4, 2016

In a recent article, Forbes itself took a look at some of the top retail players who made the annual list and the brands they’ve helped to build. If he were to oust Gates, as the Forbes article points out, he would be the first retailer to claim the number one position. A key to his brand’s success?

Retail 100

Retail Branding Millennials Examples 100

Digital Growth Institute

JUNE 28, 2023

In a digital world where face-to-face interactions are becoming less common, how can financial brands establish trust with their customers? Unfortunately, there is currently a trust gap, with many millennials feeling like they have no one they can trust for financial guidance. Only a mere 8% of millennials trust financial institutions.

social media 15

social media Millennials Customer Experience Google 15

The Financial Brand

FEBRUARY 20, 2024

This article Community Banks Need a Social Media Reality Check appeared first on The Financial Brand. Smaller banks rely on social media to promote their brands — yet most of their strategies leave something to be desired. This article Community Banks Need a Social Media Reality Check appeared first on The Financial Brand.

social media 19

social media Community Bank Community Branding 19

Banking 2020

JANUARY 28, 2016

This article by Stefanie O’Connell first appeared on stefanieoconnell.com in December 2015. This article is written by me with support from Capital One in conjunction with the release of the brand new Millennial Mindset on Money Survey. If you’re a millennial, your answer is probably pretty boring – smart, but boring.

Millennials 40

Millennials Survey Capital System 40

PYMNTS

FEBRUARY 27, 2019

Online luxury marketplace 1stdibs stands as an example of that kind of content, along with providing — as do some other companies — a demonstration of the appeal of both digital and physical forms of content to tie consumers to a brand or ecosystem. In a discussion with PYMNTS on Wednesday (Feb. Speaking to Audiences. billion in 2007.

Retail 214

Retail Online America Millennials 214

Chris Skinner

FEBRUARY 5, 2017

I often refer to it with the line that banks were built in the last century for the physical distribution of money as paper in … Banks are extinct … oh no, they’re not Curating the daily news yesterday, I was surprised to see an article published by Wharton Business School that irritated me.

Regulation 150

Regulation Millennials Conference Maine 150

The Financial Brand

JULY 16, 2023

This article Are You Fighting Yesterday’s Checking Account War Instead of Today’s? appeared first on The Financial Brand. This article Are You Fighting Yesterday’s Checking Account War Instead of Today’s? This article Are You Fighting Yesterday’s Checking Account War Instead of Today’s?

Branding 29

Branding Millennials Digital Banking Fintech 29

PYMNTS

FEBRUARY 29, 2016

Lampert’s statements may have been intended to downplay the consistently poor performance of the Sears brands, but instead it helped to shine a spotlight on the struggles that “old school” retailers are facing in an industry increasingly dominated by “new school” brands. Consumers don’t want to commit to a lipstick?

Retail 100

Retail Branding Taxes Operations 100

The Financial Brand

DECEMBER 28, 2023

This article In 2024, Gen Z Will Get Its Money Advice from TikTok. appeared first on The Financial Brand. This article In 2024, Gen Z Will Get Its Money Advice from TikTok. This article In 2024, Gen Z Will Get Its Money Advice from TikTok. appeared first on The Financial Brand.

Branding 22

Branding social media Millennials Trends 22

The Financial Brand

NOVEMBER 15, 2023

This article Student Loan Payments Return = Consumer Credit Thunderstorm? appeared first on The Financial Brand. This article Student Loan Payments Return = Consumer Credit Thunderstorm? appeared first on The Financial Brand. appeared first on The Financial Brand. Is a thunderstorm brewing in consumer credit?

Payments 25

Payments Analysis Branding Banking Trends 25

The Financial Brand

FEBRUARY 19, 2023

This article Customer Engagement at Credit Unions Is Slipping: Here’s How to Reverse the Trend appeared first on The Financial Brand. This article Customer Engagement at Credit Unions Is Slipping: Here’s How to Reverse the Trend appeared first on The Financial Brand.

Trends 32

Trends How To Branding Strategy 32

PYMNTS

APRIL 24, 2018

Dwyer shared how brands can start to think about doing that, and how Taylrd is already doing so as the menswear company embarks on a U.S. As retail, eCommerce and brand awareness continue their transformation, Dwyer has three best practices for merchants to keep at the forefront of their minds and strategies. Staying Physical.

Retail 156

Retail Branding Mobile Millennials 156

The Financial Brand

AUGUST 25, 2023

This article How Affinity Plus Sped Up Its Growth to Its Fastest Level in 10 Years appeared first on The Financial Brand. This article How Affinity Plus Sped Up Its Growth to Its Fastest Level in 10 Years appeared first on The Financial Brand. Give up millions in income by cutting fees. Is this how ‘Life Math’ works?

Branding 27

Branding Marketing Strategies Millennials Marketing 27

Abrigo

APRIL 29, 2015

The score: If your online presence could use an overhaul, take action and check off the relevant boxes, ensuring that your site not only accurately reflects the work that you do, but also your firm’s brand. Generation X and Millennials increasingly supplement their online research with social media searches.

social media 150

social media Online Millennials Branding 150