PYMNTS

AUGUST 30, 2017

Although it’s no secret that social media platforms such as Snapchat , Facebook and Instagram have a strong affect on fashion trends, it may be surprising to see just how robust that impact actually is. The items most frequently purchased following Instagram visits were clothing, makeup, shoes and jewelry, the study noted.

social media 155

social media Report Study Trends 155

PYMNTS

DECEMBER 23, 2019

Analysts say they are now employing methods, such as subscribing to retailers’ emails, so they can monitor sales, doorbuster deals and promotions. According to The Associated Press, another method being employed by retailers: using cameras to take your picture. By using cameras, retailers can track who’s buying what.

Retail 131

Retail social media Millennials Analytics 131

PYMNTS

OCTOBER 25, 2016

Retailers should take initiative in communicating with shoppers — especially younger ones — by email rather than social media channels, a new report by Bluecore found.

Retail 100

Retail Study social media Millennials 100

PYMNTS

MARCH 17, 2020

eCommerce’s rise has only made designing retail showrooms more complex, however. Merchants need to bridge this gap as digital connectivity pushes the retail world’s boundaries. Companies need all the tools they can get to keep consumers engaged in the competitive retail environment.

Retail 143

Retail Millennials Tools social media 143

PYMNTS

JANUARY 24, 2017

According to a new study from HRC Retail Advisory , Generation Z is expected to make up nearly 40 percent of the population of North America by the year 2020 – easily making them the generation retailers must be paying attention to. It looks as though millennials may soon face competition as the generation to watch.

Retail 100

Retail social media Survey Study 100

William Mills

FEBRUARY 25, 2016

Social media is no longer the shiny new toy in the PR and marketing toy box. Today, financial providers and FinTech firms alike know they must integrate social media into their communications strategies. For many FinTech companies, social media serves primarily as a source for leads.

social media 40

social media Training Tools Video 40

PYMNTS

JANUARY 13, 2020

Fitness and wellness are helping to change the face of retail in 2020. Furthermore, consumers are always looking for variety, and for community — something a digital operation like ClassPass can help build in almost a social media-like way. Innovation is also taking place within retail brick-and-mortar pharmacies.

Retail 146

Retail Houston social media Trends 146

PYMNTS

AUGUST 17, 2017

It can be argued that some of the toughest buyers to keep in mind when planning out retail strategies are teenagers. While one day a teen may be into shopping strictly online, another day may see an offline preferred experience or a mixture of both, and retailers must be at the ready to transform engagement efforts at any given time.

Retail 127

Retail social media Online Mobile 127

PYMNTS

JUNE 18, 2019

Pinterest has rebranded its third-party partner program Marketing Partners into Pinterest Partners to facilitate a greater number of shopping experiences on its platform, according to a report by Retail Dive. For example, Pinterest teamed up with WooCommerce to help businesses build eCommerce sites and unique customer experiences.

social media 115

social media Study Retail Customer Experience 115

PYMNTS

AUGUST 17, 2017

It can be argued that some of the toughest buyers to keep in mind when planning out retail strategies are teenagers. While one day a teen may be into shopping strictly online, another day may see an offline preferred experience or a mixture of both, and retailers must be at the ready to transform engagement efforts at any given time.

Retail 114

Retail social media Online Mobile 114

PYMNTS

AUGUST 3, 2016

We all know — and keep hearing almost ad nauseam — all about how the rise of online shopping is changing the very face of the retail industry and consumer habits. But what is that “changing face of retail” actually going to look like in a few years? How influential will mobile and social media be to their purchasing habits?

Retail 100

Retail social media Branding Online 100

PYMNTS

NOVEMBER 25, 2019

Social media site Pinterest has announced a new feature that will allow users to make purchases from a selected number of online shops as it continues to expand and grow, according to a report from CNBC. The feature, called the Pinterest Shop , has hundreds of what the company is calling “Product Pins.”

social media 131

social media Study Google Online 131

PYMNTS

FEBRUARY 28, 2020

Someday this will be a marketing case study. You’re blowing up on social media for all the wrong reasons. And to top it off, you have a major product extension on the books with millions in media behind it. So far we know two things about this future case study. You’re Constellation Brands.

Case Study 211

Case Study Branding Study social media 211

PYMNTS

JANUARY 31, 2021

Wall Street is readying itself for yet another week of chaos on the markets involving the pumping-up of stocks like GameStop and AMC , Reuters writes, with it now likely to spread to other stocks. Despite that, market exposure to stocks is still at close to record highs, a study by Goldman Sachs warned.

social media 169

social media Capital Study Retail 169

PYMNTS

MAY 27, 2020

With so many retailers hustling to capture the digital shift, it’s easy to let the details suffer. The company announced yesterday (May 26) that it will partner with Widewail, an automotive reputation management and social media engagement solution. “At Lexus, we have always held guest experience as our top priority.

Online 151

Online Management social media Branding 151

PYMNTS

DECEMBER 15, 2016

A lady may never reveal her age, but the beauty market can likely brag about its appeal with younger generations. More research from The Harris Poll recently identified how and where (locations and retail sites) cosmetics buyers are purchasing cosmetics. percent. Of cosmetics buyers overall, 87 percent agreed with this statement.

Millennials 100

Millennials Marketing social media Survey 100

PYMNTS

AUGUST 19, 2016

A new study looking at the changing habits of consumers explores the role that social currency has in influencing consumers’ shopping habits and preferences. So what is social currency? Social currency can be a very important factor when it comes to consumers’ retail decisions.

Retail 100

Retail social media Study Branding 100

PYMNTS

JANUARY 17, 2020

Buy now, pay later (BNPL) providers are currently enjoying heightened interest from businesses, consumers and merchant partners, leading to market growth and new funding for many industry startups. Some have become so popular that they even have fan pages on social media platforms. BNPL Could Solve Mobile Shopping Hardships .

Mobile 130

Mobile social media Retail Study 130

PYMNTS

SEPTEMBER 12, 2016

The rise of eCommerce , the push toward omnichannel shopping platforms, the increasing relevancy of social media on shopping habits and the development of the Internet of Things to plumb every last morsel of data on customers and what they spend money on are all rapidly and drastically altering the face of retail.

Retail 100

Retail Millennials Study social media 100

PYMNTS

JULY 13, 2017

The digital retail revolution is well underway. Fusing technology into in-store experiences has officially gone mainstream, and retailers are looking for ways to go beyond the traditional mobile app. How much has AI affected the digital retail revolution and what’s next for it?

Retail 212

Retail Customer Experience Study Online 212

PYMNTS

OCTOBER 9, 2020

According to research from solutions provider iKala , social commerce orders in the first half of 2020 more than doubled, while gross merchandise value (GMV) grew three-fold compared to 2019. The study also validates the rise of live-selling, or broadcasting of live videos featuring products.

Branding 221

Branding social media Video Strategy 221

PYMNTS

SEPTEMBER 4, 2017

Venture capitalists are funding new entrants to the field, and features like authenticity guarantees, postings to social media, the use of data and post-sale services could propel the industry forward, according to a new report from Fung Global Retail & Tech. Smaller firms are growing quickly and making gains in the market.

Marketing 100

Marketing social media Retail Mobile 100

PYMNTS

AUGUST 4, 2020

The global pandemic has changed commerce fundamentally — a fact confirmed in Visa ’s new Back to Business study. According to the eight-country study, 78 percent of consumers have changed how they pay for things so as to reduce contact in their commerce. That was very evident in the study — and not just in the U.S.

Study 315

Study Survey social media Online 315

PYMNTS

DECEMBER 17, 2019

Russia-based diamond producer ALROSA is partnering with technology firm Everledger and Tencent’s social platform WeChat to sell diamonds to Chinese retailers using a blockchain platform, ALROSA announced in a press release on Tuesday (Dec. The Mini Program will help set brands apart in China’s luxury market. “We

blockchain 131

blockchain social media Video Retail 131

PYMNTS

MAY 12, 2016

Case in point: While most marketers recognize that mobile devices are one of the most powerful channels for engaging with consumers on their path-to-purchase, many are still not getting the most out of the channel. What were the main takeaways from the study? If relied on too heavily, consumers can feel overwhelmed.

Mobile 100

Mobile social media Study Branding 100

PYMNTS

AUGUST 11, 2016

The term “ Internet of Things ” has become a big buzzword in business lately, but what exactly is it and why might it shape the future of the retail industry? It also offers tons of opportunities for retailers who know how to take advantage of it. But the rapidly expanding Internet of Things (IoT) is changing that.

Retail 100

Retail Industry social media Data 100

Gonzobanker

NOVEMBER 16, 2023

Banking leaders looking for the next wave of growth need to think differently about marketing to half the population. Traditional financial institutions that want to compete with fintech disruptors like Chime and X (formerly known as Twitter) need to up their social media game. hours per day on social media.

social media 97

social media Marketing Millennials Trends 97

PYMNTS

OCTOBER 5, 2017

But a jockeying for position among retailers for shelf space – the kind that attracts browsing and buying – and space in the consumer’s mind and mobile device, through awareness and apps. You just want to get in and get out,” Brant said of those who shop in larger retailers. Space Race. You can find the report here.

Retail 100

Retail Survey Mobile social media 100

PYMNTS

AUGUST 29, 2017

Most people are aware Amazon has already launched its own fashion line , but the retailer is working to take the retail category a step further thanks to AI, Mashable reports. Amazon’s research and development firm, Lab126 , is behind the algorithms powering the fashionable AI programs, which are not yet on the market.

social media 135

social media Trends Retail Technology 135

PYMNTS

DECEMBER 30, 2020

PYMNTS’ recent How We Shop: Measuring the Rapid Digital Shift study, done in conjunction with PayPal, found that a large share of U.S. For instance, the firm generated more than seven billion brand impressions and 400 million social engagements worldwide on social media during the latest quarter. Digitally Native Firms .

Branding 257

Branding Millennials Retail social media 257

PYMNTS

JULY 15, 2020

Someday, Onda CEO and Co-founder Noah Gray will have a great case study to write. The product and marketing plan were locked early in the year. The original business model for Onda was to launch at retail. Any sales must be routed through a distributor and eventually a retailer. They all loved tequila.

Los Angeles 204

Los Angeles New York social media Retail 204

PYMNTS

APRIL 4, 2017

Calling all social media stars! Amazon wants you to join its new “social influencer” program. Social media influencer sponsorship is common among major brands like Nike, Nordstrom, Payless Shoes and other brands looking to extend their marketing reach beyond banner ads and videos played before other content.

social media 101

social media Branding Video Study 101

PYMNTS

AUGUST 23, 2019

Online marketplaces for everything from retail goods to travel services to hospitality need to ensure a quick and easy way for both buyers and sellers to transact with each other— or risk losing both sides to a waiting host of competitors. In other markets, the rise of marketplaces is giving old organizations new perspective.

Millennials 165

Millennials Trends Meeting social media 165

PYMNTS

FEBRUARY 16, 2020

A recent Barry Callebaut research study showed that 70 percent of consumers want to try innovative chocolate experiences, and 60 percent want to share them on social media. In other 3D printed food news, New Crop Capital invested in Novameat , to help it bring its 3D printed plant-based steaks to market.

social media 171

social media Innovation Study Capital 171

PYMNTS

SEPTEMBER 14, 2018

A new survey has found that big retailers like Apple and Nike are losing favor in China, as consumers are showing a preference towards local brands. Chinese brands have been better at leveraging social media to reach out to shoppers in China,” said Catherine Lim, a Bloomberg Intelligence analyst. There’s a stronger buzz.”.

Apple 101

Apple social media Branding Survey 101

PYMNTS

DECEMBER 20, 2016

A new study recently released by the Pew Research Center looking at online shopping has shed an interesting light on how eCommerce has changed consumer behavior over the past decade-and-a-half. Additionally, 15 percent reported that they had purchased an item via a social media link. My, how times have changed.

social media 100

social media Survey Online Study 100

PYMNTS

OCTOBER 21, 2016

That’s according to a study by Bain & Co. In terms of sales, current exchange rates, according to the study, have popped down 1 percent from last year. The exclusive online hub is part of the company’s efforts to expand its eCommerce business in the high-end luxury market. and Altagamma out this week. percent.

Report 100

Report Study social media Branding 100