PYMNTS

JUNE 16, 2017

A byproduct of incorporating connectivity into just about any activity is how social media affects regular interactions. It can be difficult to discuss the digital effects without looping in social media. For the Chinese buyer in particular, social media engagement and online shopping activities takes on a unique avenue.

Study 119

Study Online social media Retail 119

PYMNTS

JULY 13, 2016

Move over millennials , there’s a new kid in town that is about to become nearer and dearer to retailers’ hearts: Gen Z. Interactions’ study found Gen-Z shoppers to be extremely “digitally savvy,” although 64 percent of them shop primarily in stores rather than with online merchants.

Study 100

Study Millennials Retail social media 100

Bank Innovation

MAY 3, 2017

Facebook is the key to online traffic—but most small businesses run to the social media king to drive in-store traffic, too. More than 40% of SMBs will turn to Facebook for a boost in in-store traffic, according to a survey of 250 SMBs across the U.S., conducted by digital marketing technology company Netsertive.

social media 239

social media Study Survey Online 239

PYMNTS

DECEMBER 23, 2019

Analysts say they are now employing methods, such as subscribing to retailers’ emails, so they can monitor sales, doorbuster deals and promotions. According to The Associated Press, another method being employed by retailers: using cameras to take your picture. By using cameras, retailers can track who’s buying what.

Retail 131

Retail social media Millennials Analytics 131

PYMNTS

JANUARY 19, 2021

Moreover, the study demonstrated, Venmo as a payment method has already begun to expand its original bounds as a peer-to-peer (P2P) payment service used between friends. Finally, it seems that for Venmo customers, social commerce is increasingly commerce in context.

Retail 198

Retail social media Study Branding 198

PYMNTS

MARCH 17, 2020

eCommerce’s rise has only made designing retail showrooms more complex, however. Merchants need to bridge this gap as digital connectivity pushes the retail world’s boundaries. Companies need all the tools they can get to keep consumers engaged in the competitive retail environment.

Retail 143

Retail Millennials Tools social media 143

PYMNTS

AUGUST 30, 2017

Although it’s no secret that social media platforms such as Snapchat , Facebook and Instagram have a strong affect on fashion trends, it may be surprising to see just how robust that impact actually is. The items most frequently purchased following Instagram visits were clothing, makeup, shoes and jewelry, the study noted.

social media 155

social media Report Study Trends 155

PYMNTS

OCTOBER 25, 2016

Retailers should take initiative in communicating with shoppers — especially younger ones — by email rather than social media channels, a new report by Bluecore found.

Retail 100

Retail Study social media Millennials 100

PYMNTS

DECEMBER 15, 2020

Keeping consumers invested and engaged is an eternal challenge for retailers. Merchants must constantly reevaluate their customer-targeting efforts to suit the latest commerce developments, and many are pivoting from brick-and-mortar advertising to focus their outreach online or via social media channels.

Payments 236

Payments social media Branding Study 236

Payments Dive

FEBRUARY 25, 2016

Social media comments asking issuers and retailers for ready-to-use mobile payments options more than doubled last year, MasterCard says.

social media 150

social media Study Payments Retail 150

PYMNTS

JANUARY 24, 2017

According to a new study from HRC Retail Advisory , Generation Z is expected to make up nearly 40 percent of the population of North America by the year 2020 – easily making them the generation retailers must be paying attention to. It looks as though millennials may soon face competition as the generation to watch.

Retail 100

Retail social media Survey Study 100

PYMNTS

AUGUST 17, 2017

It can be argued that some of the toughest buyers to keep in mind when planning out retail strategies are teenagers. While one day a teen may be into shopping strictly online, another day may see an offline preferred experience or a mixture of both, and retailers must be at the ready to transform engagement efforts at any given time.

Retail 127

Retail social media Online Mobile 127

William Mills

FEBRUARY 25, 2016

Social media is no longer the shiny new toy in the PR and marketing toy box. Today, financial providers and FinTech firms alike know they must integrate social media into their communications strategies. For many FinTech companies, social media serves primarily as a source for leads.

social media 40

social media Training Tools Video 40

PYMNTS

JUNE 28, 2016

A new study from Fashionbi , entitled “See-Now, Buy Now: How Is the Industry Adapting To Fashion’s Newest Movement?” A new sensation has emerged in the industry of fashion and luxury and the opinions are split between excitement and skepticism,” the study points out.

Study 105

Study Retail Branding Trends 105

PYMNTS

FEBRUARY 21, 2017

Retailers are scrambling to figure out the best ways to provide a more tailored and engaging experience. The study, which surveyed 500 retailers in North America and Canada, was conducted in November and December 2016. The big question now is which will be the first to implement social media suggested selling successfully.

Retail 109

Retail social media Survey Customer Experience 109

PYMNTS

AUGUST 17, 2017

It can be argued that some of the toughest buyers to keep in mind when planning out retail strategies are teenagers. While one day a teen may be into shopping strictly online, another day may see an offline preferred experience or a mixture of both, and retailers must be at the ready to transform engagement efforts at any given time.

Retail 114

Retail social media Online Mobile 114

PYMNTS

JUNE 9, 2016

According to a new study put out by UPS, eCommerce isn’t just changing the “where” of commerce activity for Americans — it is also shifting much of the “how” and the “why” as well. The study derives from figures in comScore’s survey of over 5,000 American shoppers.

Study 100

Study social media Survey Online 100

PYMNTS

DECEMBER 26, 2019

Change came from various areas for retail in 2019. Retail merchandising was, at best, a hit-or-miss system in its heyday, Nextail CEO and Co-Founder Joaquin Villalba told PYMNTS in a recent conversation. Analytics, too, was another hot spot for retail change in 2019 and will continue to be for the 2020s. Role of Data.

Retail 132

Retail Trends Analytics social media 132

PYMNTS

JANUARY 13, 2020

Fitness and wellness are helping to change the face of retail in 2020. Furthermore, consumers are always looking for variety, and for community — something a digital operation like ClassPass can help build in almost a social media-like way. Innovation is also taking place within retail brick-and-mortar pharmacies.

Retail 146

Retail Houston social media Trends 146

PYMNTS

JUNE 14, 2019

However, in the 2019 Retail Banking Report, a study by Reputation.com that analyzed online data relating to retail banking locations for 23 major U.S. The study came up with Reputation Scores, measured on a scale of 100 to 1,000, based on online reviews, accurate listings, social media, search results and customer engagement.

Retail 103

Retail Study Online social media 103

PYMNTS

AUGUST 3, 2016

We all know — and keep hearing almost ad nauseam — all about how the rise of online shopping is changing the very face of the retail industry and consumer habits. But what is that “changing face of retail” actually going to look like in a few years? How influential will mobile and social media be to their purchasing habits?

Retail 100

Retail social media Branding Online 100

The Paypers

OCTOBER 24, 2016

(The Paypers) Social media and usage of bots by retailers will help boost customer engagement and coupon deliveries,a ccording to a recent reserach study issued by Juniper Research.

social media 28

social media Study Retail 28

PYMNTS

NOVEMBER 25, 2019

Social media site Pinterest has announced a new feature that will allow users to make purchases from a selected number of online shops as it continues to expand and grow, according to a report from CNBC. The feature, called the Pinterest Shop , has hundreds of what the company is calling “Product Pins.”

social media 131

social media Study Google Online 131

PYMNTS

JUNE 18, 2019

Pinterest has rebranded its third-party partner program Marketing Partners into Pinterest Partners to facilitate a greater number of shopping experiences on its platform, according to a report by Retail Dive. The company has around 291 million active users, many of whom use the platform for shopping ideas when they go out to retail stores.

social media 115

social media Study Retail Customer Experience 115

PYMNTS

MARCH 30, 2016

While it’s just become a fad in the last few years for retailers to actually start selling their wares on social media, just having a Facebook page has been a necessity of online merchants for many years more. In fact, it might be more important in retail than anywhere else.

Retail 100

Retail social media Branding Study 100

PYMNTS

FEBRUARY 28, 2020

Someday this will be a marketing case study. You’re blowing up on social media for all the wrong reasons. And to top it off, you have a major product extension on the books with millions in media behind it. So far we know two things about this future case study. About that case study.

Case Study 211

Case Study Branding Study social media 211

PYMNTS

MAY 27, 2020

With so many retailers hustling to capture the digital shift, it’s easy to let the details suffer. The company announced yesterday (May 26) that it will partner with Widewail, an automotive reputation management and social media engagement solution. “At Lexus, we have always held guest experience as our top priority.

Online 151

Online Management social media Branding 151

PYMNTS

JUNE 13, 2019

Technologies such as artificial intelligence (AI) and biometrics are changing the digital security landscape, and a recent study found that social media networks have become a more popular way for hackers to target new victims.

Security 139

Security Tools social media cryptocurrency 139

PYMNTS

AUGUST 19, 2016

A new study looking at the changing habits of consumers explores the role that social currency has in influencing consumers’ shopping habits and preferences. So what is social currency? Social currency can be a very important factor when it comes to consumers’ retail decisions.

Retail 100

Retail social media Study Branding 100

PYMNTS

JULY 7, 2017

Generation Z are the next up-and-coming group of shoppers who retailers are turning to for the future of retail. Get ready, retailers. The buying power of Gen Z comes out to $44 billion, according to an IBM and National Retail Federation study. They appreciate the hands-on experience of shopping in a store.

social media 120

social media Millennials Retail Study 120

PYMNTS

JULY 13, 2017

The digital retail revolution is well underway. Fusing technology into in-store experiences has officially gone mainstream, and retailers are looking for ways to go beyond the traditional mobile app. How much has AI affected the digital retail revolution and what’s next for it?

Retail 212

Retail Customer Experience Study Online 212

PYMNTS

SEPTEMBER 12, 2016

The rise of eCommerce , the push toward omnichannel shopping platforms, the increasing relevancy of social media on shopping habits and the development of the Internet of Things to plumb every last morsel of data on customers and what they spend money on are all rapidly and drastically altering the face of retail.

Retail 100

Retail Millennials Study social media 100

PYMNTS

MAY 11, 2018

That’s one of the driving ideas behind a new service that Marriott International recently launched for Chinese travelers going overseas — a service that also helps to demonstrate how the country’s growing tourist class is changing payments and retail. Last year, the U.S.-based So is WeChat. But mobile is only the beginning.

Retail 129

Retail Payments social media Mobile 129

PYMNTS

JANUARY 31, 2021

The chaos resulted in a severe drubbing for some of the larger Wall Street hedge funds, including Melvin Capital , which took a hit of 53 percent after retail investors drove up stocks that it had bet against. Despite that, market exposure to stocks is still at close to record highs, a study by Goldman Sachs warned.

social media 169

social media Capital Study Retail 169

PYMNTS

JANUARY 17, 2020

Some have become so popular that they even have fan pages on social media platforms. However, there is one shopping channel in which BNPL may be able to help retailers and additional providers generate much more revenue: mobile. Some providers are ensuring that their solutions are prominently displayed on retailers’ sites.

Mobile 130

Mobile social media Retail Study 130

PYMNTS

JANUARY 14, 2021

Forty-two percent of respondents report using mobile apps as their main source for financial education, and 36 percent report using social media to learn about financial products. Rich media content such as on-demand video, meanwhile, is an appealing tool for accessing relevant, targeted information for nearly half of consumers.

Video 224

Video social media Millennials Data 224

PYMNTS

OCTOBER 9, 2020

According to research from solutions provider iKala , social commerce orders in the first half of 2020 more than doubled, while gross merchandise value (GMV) grew three-fold compared to 2019. The study also validates the rise of live-selling, or broadcasting of live videos featuring products.

Branding 221

Branding social media Video Strategy 221