PYMNTS

FEBRUARY 10, 2020

It is difficult to ask for market penetration much better than 90 percent. However, he noted, that doesn’t mean Reynolds can kick back, rest and feel confident that it has gotten this market locked down. That’s because the market is always moving, and the consumer is always changing. Moving On Millennials .

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Millennials Innovation Groups Marketing 181

PYMNTS

DECEMBER 15, 2016

A lady may never reveal her age, but the beauty market can likely brag about its appeal with younger generations. More and more, the beauty industry has become ruled by millennials , women between the ages of 18 and 34 being the main buyers, according to a survey by TABS Analytics.

Millennials 100

Millennials Marketing social media Survey 100

PYMNTS

DECEMBER 4, 2018

The millennial path of destruction allegedly continues, with those young consumers now taking blame for the decline in the popularity of canned tuna — a product that joins a casualty list that already includes diamonds and restaurants such as Applebee’s. Before we get to that, let’s review the newest charges leveled against millennials.

Millennials 136

Millennials Branding Industry Trends 136

PYMNTS

MARCH 1, 2018

Gig workers in the rideshare market are also turning to Mastercard’s solutions to get their earnings. Can a cash back program help millennials avoid the debt trap? As it turns out, millennials are more afraid of debt than of death. As such, this generation is driving a greater issuance of debit cards than credit cards.

Millennials 102

Millennials Trends Cards ATM 102

PYMNTS

JANUARY 10, 2020

They want convenient booking tools, fast payment methods and secure reservations when planning their trips, and these needs have not changed much as millennials have come of age. Millennials and younger generations are digitally minded and want to interact with brands that can answer their personal requests through online and mobile channels.

Millennials 131

Millennials social media Mobile Payments 131

PYMNTS

APRIL 6, 2019

“It was meant to be a criticism of the art market, and I think it’s going to double the value of the work.”. Because the millennial art buyers are arriving – and what they buy, how they buy it and how they relate to it is very different than prior generations. It’s a very fast-moving market.”. million, including fees.

Millennials 148

Millennials Marketing Trends New York 148

PYMNTS

JUNE 29, 2016

A lot of millennials are still living at home with their parents, but as more and more of them begin moving out in the coming years, they could have a significant impact on both the housing and rental markets. So what will fuel this significant growth in new millennial households?

Millennials 186

Millennials Study Trends Marketing 186

PYMNTS

JULY 17, 2018

When one tries to Google the phrase “millennials and mortgages,” something curious happens. Two different – and in some cases, mutually exclusive sounding – accounts of millennials and their home-buying habits, or lack thereof, emerge. Those consumers are buying houses, and are a driving force in some markets.

Millennials 131

Millennials Payments Metro Montana 131

PYMNTS

AUGUST 28, 2019

Forget millennials – well, at least for a moment. The items are sold in small quantities to catch the interest of Generation Z and millennial consumers who aren’t interested in buying in bulk. Gen Z Trends. Millennials still have a lot of influence in retail but don’t turn your back on Generation Z. That’s not all.

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Retail Trends Millennials Survey 148

PYMNTS

AUGUST 25, 2019

Kohl’s is teaming up with the social media giant to uncover emerging brands that millennial shoppers consider cool. Kohl’s is following a retail movement to offer curated collections so shoppers can explore new trends. In another attempt to reach millennials, Kohl’s partnered with Popsugar to launch a clothing line last September.

Millennials 133

Millennials Data social media Branding 133

PYMNTS

MARCH 16, 2018

It seems that retailers and marketers don’t. With marketers clamoring to attract the fleeting attention of millennial and Gen Z shoppers, the older demographic (roughly between the ages of 53 and 71) is often overlooked. Nor should they assume that millennial-focused ads will trigger boomers’ desire for perennial youth.

Millennials 108

Millennials Retail Mobile Branding 108

PYMNTS

DECEMBER 11, 2020

In this week's news, we saw two blockbuster IPOs, arguments and stalemates over a new stimulus bill, and new data on consumers' digital shopping trends. Report: Millennials, Buy Now Pay Later And The Shifting Dynamics Of Online Credit. Platform companies are coming to market with increasing frequency.

Trends 175

Trends Fraud Millennials Community Bank 175

PYMNTS

DECEMBER 17, 2019

That trend promises to get even bigger in 2020. It said that 70 percent or more of millennials are involved in B2B buying decisions. “As Even so, Amazon has been steadily moving into the business-to-business market via Amazon Business. B2B Gets Younger.

Millennials 134

Millennials Analysis Trends System 134

PYMNTS

JUNE 29, 2018

That bet could complicate, in a positive way, some of the general ideas out there about the preferences of millennial consumers. The integration of such tools is designed with those millennials in mind, part of the company’s effort to gain more revenue from a new generation of drivers. Not So Much About Tech As Marketing.

Millennials 101

Millennials social media Branding Marketing 101

PYMNTS

AUGUST 23, 2017

Millennials get a bad rap for everything from being unable to commit to a job to jeopardizing the cereal market. But, here’s a bit of good news coming out of travel and expense management company Concur: Businesses that have millennials in their workforces may actually save money — at least when it comes to business travel.

Millennials 111

Millennials Policies Management Strategy 111

PYMNTS

DECEMBER 11, 2019

Consumers are beginning to express more preferences regarding their buying and selling experiences on online marketplaces, which are seeing an increased amount of competition in the market as they attempt to hold onto their customer bases. To learn more about these and other stories, visit the Playbook’s News & Trends section.

Marketing 132

Marketing Millennials social media Case Study 132

PYMNTS

SEPTEMBER 22, 2017

Though many retailers have assumed millennials are behind the trend toward highly digitized, online-focused shopping experiences, baby boomers might be the real culprits. In the Northeast, 25 percent more millennials visit multiple stores when bargain shopping than baby boomers.

Millennials 101

Millennials Retail Survey Online 101

PYMNTS

OCTOBER 30, 2017

As millennials continue to grow their presence in the small business (SMB) community, the dynamics of SMB finance are also changing. According to some experts , millennial small business owners no longer accept mediocre or sub-par services from their financial providers. million millennials now make up more than a quarter of the U.S.

Millennials 109

Millennials North Carolina South Carolina social media 109

PYMNTS

MARCH 8, 2019

News came this week, as noted across sites such as CNBC , that millennial homeownership has been creeping along. The pace might hint at a long-term trend that would see, we would wager, a glut if it doesn’t pick up. Millennials surpassed Generation X in terms of home-buying via dollars spent at the end of last year.

Millennials 109

Millennials Taxes Lending Regional 109

PYMNTS

OCTOBER 31, 2017

That growth appears to be driven by millennials, with responses to a recent Citibank poll indicating survey participants between the ages of 18 and 36 expect to spend 2.5 Increased millennial spending comes despite the fact that the demographic is the one that most needs to save money, CitiBank noted in the article. billion, up 8.3

Millennials 105

Millennials Retail Los Angeles Survey 105

PYMNTS

MARCH 20, 2018

But recently, lawmakers from opposite sides of the aisle came together on an initiative aimed at helping the credit union market. To find more on these stories and other headlines from around the CU space, check out the Tracker’s News and Trends section. Helping CUs Engage and Retain Millennial Talent . About the Tracker.

Millennials 110

Millennials Report Community National 110

PYMNTS

JUNE 9, 2017

According to contradicting views, millennials are both hooked on chain restaurants while simultaneously killing their existence. Buffalo Wild Wings CEO Sally Smith says she believes casual dining has seen a decline in sales because of millennials. It may take a more adventurous person to try out the local mom-and-pop eatery.

Millennials 107

Millennials social media Study Branding 107

PYMNTS

MAY 2, 2019

The payment company said research shows millennials are spending the most on groceries, streaming and commuting. Because this card focuses on everyday spending like groceries, transit, gas and streaming services, its target market is very wide,” said CreditCards.com Analyst Ted Rossman in an email to PYMNTS.

Millennials 111

Millennials Cards Lending Industry 111

PYMNTS

SEPTEMBER 30, 2020

Luxury retailers are also targeting millennial and Generation Z consumers to expand their customer bases, with one report showing that millennials accounted for 35 percent of high-end retail purchases, for example. For more stories on these and other BNPL headlines, read the Tracker’s News and Trends.

Payments 279

Payments Millennials Retail Trends 279

PYMNTS

DECEMBER 17, 2019

That trend promises to get even bigger in 2020. It said that 70 percent or more of millennials are involved in B2B buying decisions. “As Even so, Amazon has been steadily moving into the business-to-business market via Amazon Business. B2B Gets Younger.

Millennials 135

Millennials Analysis Trends System 135

PYMNTS

JUNE 14, 2018

Millennials are a force to be reckoned with, as they are made up of approximately 90 million individuals with significant spending power: By 2030, their aggregate annual income is projected to be more than $4 trillion. In its effort to do so, Gravy doesn’t seek to make money selling the actual goods — it seeks to market the actual stage.

Millennials 118

Millennials Branding Mobile Apple 118

PYMNTS

AUGUST 29, 2017

The Financial Times reported news that while homeownership peaked before the financial crisis due to a combination of readily available mortgages and the belief that house prices would only go up, the crash that followed still has an impact on the real estate market a decade later. The homeownership rate — defined as the share of U.S.

Millennials 112

Millennials Regulation Community Trends 112

PYMNTS

DECEMBER 3, 2020

Yet, the two most connected consumer groups — bridge millennials and superconnected consumers — have changed their habits the most. Both bridge millennials and superconnected consumers own more connected devices than the average consumer and are considered to be on the cutting edge of digital adoption.

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Millennials Groups Study Retail 211

PYMNTS

NOVEMBER 27, 2017

It’s time to shift gears when it comes to a commonly held perception about millennials and vehicle ownership. After years of believing millennials were disavowing the practice, recent studies indicate the millennial generation is kicking the tires on the concept of owning or leasing their own set of wheels after all.

Trends 120

Trends Mobile Millennials Payments 120

PYMNTS

MAY 20, 2017

Are millennials eating too many avocados on toast for their own good? The crux of the debate is this: are first- time home sales down because, given the choice of a two car garage and a yard in the suburbs, millennials have, en masse, decided they’d rather enjoy a more richly-delicious brunch experience, week in and week out?

Millennials 119

Millennials San Francisco New York New York City 119

PYMNTS

NOVEMBER 1, 2016

This is also the case for the drinking habits of millennials vs. baby boomers. According to PYMNTS research, millennials of drinking age drank 42 percent of the wine that was drunk in 2015, with the average millennial downing just over three glasses in a sitting. Either way, millennials want their beverages to speak to them.

Millennials 100

Millennials Trends Survey Course 100

PYMNTS

JANUARY 18, 2018

Sales of luxury goods in China are skyrocketing — up around 20 percent from 2016 — in its sharpest growth since 2011, as Chinese millennials seek products like handbags and cosmetics, Reuters reported. 2017 saw a global recovery of the luxury retail market due to their affinity for high-end brands.

Millennials 100

Millennials Branding Retail America 100

PYMNTS

AUGUST 6, 2019

The point is that when it comes to wedding planning — especially those put together by millennials, who are finally coming into their own as important consumers — there is always a better way to go about things. It’s not like we created the trend,” he said.

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Millennials Massachusetts Trends Google 120

CB Insights

MARCH 27, 2019

Over the next few decades, baby boomers and Gen X will pass on $30T in wealth to the millennial generation. As investor preferences shift, download our free 106-page fintech report to see what trends to watch in 2019. As investor preferences shift, download our free 106-page fintech report to see what trends to watch in 2019.

Millennials 77

Millennials Fintech Trends Report 77

PYMNTS

JUNE 29, 2016

A lot of millennials are still living at home with their parents, but as more and more of them begin moving out in the coming years, they could have a significant impact on both the housing and rental markets. So what will fuel this significant growth in new millennial households?

Millennials 101

Millennials Study Trends Marketing 101

PYMNTS

NOVEMBER 29, 2016

There seems to be no shortage of ways the millennial workforce is disrupting the status quo. The same goes for corporate travel, with millennial professionals turning to mobile and virtual services to book travel, manage expenses and ensure a smooth business trip. Sharing Economy.

Millennials 100

Millennials Management Policies Survey 100

PYMNTS

JUNE 26, 2017

It seems that most every industry these days is vying for millennial dollars and devotion. For an industry where millennials are projected to spend nearly $800 billion in 2017 (that’s 7 percent more on monthly food budgets than average Americans), restaurants are hankering to pull out all the stops to get millennials to order — in or out.

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Millennials Mobile User Experience Survey 125