Long Lasting Ideas

FEBRUARY 2, 2015

While much of the advertising dollar goes to the prized 18-to-35 demographic, Bill Murtha’s recent post on mature adults gives powerful witness as to why marketing to mature adults is critical, especially for community banks and credit unions. 35 percent of seniors online use social media, like Facebook and LinkedIn.

Meeting 40

Meeting Marketing social media Community Bank 40

Social Assurance

DECEMBER 17, 2021

Starting a new year is a good time to hit refresh on processes in place – including your brand’s content marketing strategy. If you missed it, we broke down what content marketing is here. You may want to glance at that post before you dive into how to create a strategy in this blog post. Set Clearly Defined Goals.

Strategy 15

Strategy Branding Marketing Marketing Strategies 15

NCR

MARCH 1, 2016

That’s why some of us from Banking.com will be attending, and even actively participating in, the Bank Social Media Conference , which is set for April 7- in Newark, N.J. On the one hand, social media within retail banking is still in its infancy, yet it’s raging with innovation and experimentation (at least when budgets allow).

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Conference social media Marketing Strategies Strategy 40

Social Assurance

DECEMBER 4, 2020

Our Annual Marketing and Compliance Survey and Report sought to better understand how some of these changes affected the financial services industry and how community financial institutions responded to the challenges. For more in-depth insights, be sure to download our marketing and compliance report by clicking the link below.

Compliance 15

Compliance Marketing Report social media 15

William Mills

MAY 8, 2018

He has more than 34 years of experience in financial technology and is a recognized leader in financial and technology marketing. He has personally advised more than 300 chief executives on marketing strategy, business development, mergers and acquisitions, company branding and public relations.

social media 40

social media Customer Experience Marketing Strategies Strategy 40

Perficient

DECEMBER 8, 2020

The reason for this is that it allows us to filter out the potential for some level of perceived content relevance mismatch between the two search engines. Excess monetization would lead to a poor user experience and an erosion of market share over time. That said, why do the two algorithms vary so much? Get links to your video.

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Video Google Study Examples 520

PYMNTS

JANUARY 20, 2020

The first Papyrus store opened in 1973, when cursive writing was a core part of grade-school education, much to the delight of many nostalgists but which still can spark memories of horror among those of us cursed with atrocious handwriting. The chain had since expanded to some 260 or so retail locations.

Retail 183

Retail Millennials Cards social media 183

William Mills

NOVEMBER 1, 2016

We live and breathe it each day through our clients, who have partnered with us (in most cases) for one reason: to help tell their technology story to the right people. For your marketing and PR teams? CMOs allocating more of their marketing budget toward the use of technology – 27 percent, exactly. based fintech.

Technology 40

Technology US Customer Experience Marketing 40

Long Lasting Ideas

MAY 16, 2016

Here at BankMarketingCenter.com, we’ve been interested of late in the lessons community banks and credit unions can learn from success stories in other economic sectors, which brings us to Chick-fil-A. Continue reading 5 Lessons Learned At Chick-fil-A at Bank Marketing Strategy + Ideas.

Marketing Strategies 61

Marketing Strategies Community Bank Strategy Community 61

Social Assurance

OCTOBER 13, 2021

And we too, at Social Assurance. certainly, felt firsthand the impact of Facebook and Instagram going down, preventing our clients, consumers, and businesses from distributing their content and preventing advertisers and marketers from managing campaigns, optimizing their advertising, and accessing their analytics. Content is a thing.

social media 15

social media Strategy Marketing Strategies Marketing 15

Long Lasting Ideas

MAY 25, 2016

While the piece seemed to emphasize the rift between big and community banks, to us it seemed to serve up some lessons on how – or how not to – compete against the big boys of banking. at Bank Marketing Strategy + Ideas. Continue reading Banker’s brawl helps no one.

Marketing Strategies 53

Marketing Strategies Community Bank Community America 53

Long Lasting Ideas

SEPTEMBER 25, 2017

The passing of Jerry Lewis at 91 a few weeks back set us to thinking about the power of testimonials. Continue reading Jerry Lewis, banks and the power of testimonials at Bank Marketing Strategy + Ideas. Lewis was honored by the French government for his entertainment career.

Marketing Strategies 40

Marketing Strategies Strategy US Marketing 40

William Mills

APRIL 5, 2016

William Mills Agency, the largest independent public relations and content marketing firm specializing in the financial industry, announced today that it has achieved gold level status as a HubSpot certified agency partner. HubSpot ($HUBS) is the world’s leading inbound marketing and sales platform.

social media 40

social media Software Marketing Automation Marketing Strategies 40

William Mills

APRIL 27, 2017

Seems like a pretty straightforward application of marketing automation and predictive marketing. From their web site: Unison is the market leader in home ownership investment. He has more than 30 years of experience in financial technology and is a recognized leader in financial and technology marketing. @infocorpgroup.

San Francisco 68

San Francisco social media San Jose Customer Experience 68

NCR

MAY 16, 2016

A little thought and preparation beforehand will do wonders for your marketing strategy and translate into more sales for you. It’s crucial to target your market audience by using the right keywords within your website pages. Unearth those words used by your customers to search for similar products to yours.

Strategy 53

Strategy social media Google CA 53

William Mills

SEPTEMBER 25, 2018

While this is true everywhere, this is a particular challenge in a market like India. Namaste Credit is focused on this documentation challenge, as a way to remove friction from the lending process using image recognition and OCR. ^SR. MuniRisk solves information fragmentation for municipal market participants. Unsung heroes?

Mobile 78

Mobile Customer Experience Lending Analytics 78

Social Assurance

DECEMBER 20, 2016

Over the next few days we will be bringing you tips and tricks to get the most out of your marketing. Go ahead a sing yourself through the 12 days of Social Assurance Content and learn more about how to Market With Confidence. Talk to your audience just like you would with any other marketing tool. 2 Linkedin Tips.

social media 12

social media Tools Video Branding 12

William Mills

MAY 11, 2016

Sergii Danilenko (Head of Marketing). Corezoid is advocating for a “process focused” view of bank technology, by use of APIs. Sabina Bhatia (Director, Marketing). 2 out of 3 families live with financial stress, 50 million households in the US. Scale private banking model to a much broader market. Maria Gurina (Bus.

Video 40

Video Lending social media Analytics 40

William Mills

MAY 10, 2016

Industry Solutions Marketing Mgr.). Assaf Frenkel (VP, Product & Marketing). He has more than 30 years of experience in financial technology and is a recognized leader in financial and technology marketing. Mills-Grimes is the Digital Marketing Consultant at William Mills Agency. Chris Edgington (Sr. Paul Jacobs (Sr.

San Jose 40

San Jose Customer Experience Mobile social media 40

Social Assurance

MARCH 8, 2021

We all know that Instagram is one of the fastest-growing social channels and a heavily visual and storytelling medium. But there are opportunity to using these visual design elements in your Snapchat marketing as well to effectively reach this younger demographic and drive engagement. Social Good Alignment.

Branding 15

Branding Strategy Community Study 15

William Mills

SEPTEMBER 9, 2016

Targeted at Marketing, execs, lines of business owners, etc. Social media is a special challenge since social media was not created with compliance in mind. WhatsApp is huge internationally but are consumers really using it in the U.S.? Visit us at www.liferay.com. Especially to bank or invest?

social media 40

social media ATM Mobile Customer Experience 40

William Mills

MAY 11, 2016

What’s the market strategy? They’ve created a chip reader that can be plugged into your computer, so consumer can use EMV for online purchases. The account has a tie into social media and sharing. This is the integration of mobile social media with trading. Sergii Danilenko (Head of Marketing).

Video 40

Video Mobile social media Analytics 40

William Mills

MAY 9, 2018

I’ve participated in every US event except one as well as Finovate Europe last year. Stephen Butler (General Manager), Sid Probstein (CTO & VP Professional Services), Alan Swahn (VP Marketing), Percy Johnson (VP Solutions), Alex Levi (VP Sales). “Invest smarter by timing your fees, not the market.”

Security 40

Security Samsung Strategy San Jose 40

CB Insights

OCTOBER 23, 2018

He argued that Nestle’s share of buybacks and sale of its US candy business haven’t gone far enough, and the company should further split into three segments: beverages, nutrition, and grocery. Peltz and P&G collectively spent over $100M on marketing to bring investors to their sides. stake in P&G in Feb’17.

Branding 73

Branding Industry Retail Strategy 73

William Mills

SEPTEMBER 7, 2016

Visualizing data for trends and market projection, visualize data in different ways. Marketing is headed by Stephanie Barrueto and Product Engineering by Linda Yang. Who is the target market? All large corporations need to raise money in the bond market. Investors telling us inundated with phone calls from issuers.

Mobile 40

Mobile Cards Fraud Data 40

CB Insights

FEBRUARY 27, 2018

In this report, we dive into the trends reshaping how our clothes and accessories are designed, manufactured, distributed, and marketed. Once these retailers spot a new trend, they can deploy their hyper-rapid design and supply chain systems to bring the trend to market as quickly as possible. Social media accelerates that cycle.

Industry 78

Industry Branding social media Retail 78

CB Insights

DECEMBER 14, 2017

These direct-to-consumer, or D2C companies, are able to manufacture and ship their products at much lower costs than traditional consumer brands because they own all of their customers’ data and maintain end-to-end control over the making, marketing, and distribution of products. No need to choose.

Video 78

Video Branding Company Strategy 78

CB Insights

JUNE 7, 2018

Is it the “dark arts” of marketing — as some, including former presidential candidate Hilary Clinton and Democratic Congressman Adam Schiff, have claimed? However, it had already started gaining media attention even before its Facebook moment. Using this information and more, brands can customize messages and tones accordingly.

Marketing 78

Marketing Data Analytics Examples 78