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Marketing Strategies to Drive Loan Volume

Independent Banker

Now is the time to market for loans. It’s possible to attract highly engaged consumers if you have the right products and marketing strategy. 90% of loan and mortgage customers start their journey online. Your marketing is only as effective as your onboarding experience. Every marketing dollar matters.

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ICBA’s Marketing Communications Toolkit

Independent Banker

Photo by Radachynskyi/Adobe Using ICBA’s Marketing Communications Toolkit, your community bank can tell its story with intention and precision. For the banking industry, marketing can be finicky. It offers professional tips that will help fine-tune your approach and set your marketing strategy up for success.

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The 5-Part Online Video Marketing Guide for Financial Institutions

SWBC's LenderHub

Although this proverb seems like it would only be meaningful to film geeks, marketing teams working for banks and credit unions can also use it as inspiration and apply it to their own video marketing strategy. Income Generation Increase Customer Base Customer Loyalty Marketing'

Video 89
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The Furniture Market Embraces A Hybrid B2B Commerce Model

PYMNTS

The B2B commerce arena is moving online at record speed as more business buyers seek to procure products and services the way they do in their personal lives. The furniture industry, for example, can be especially difficult to migrate to online platforms. A Hybrid Approach.

Marketing 170
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Mobile vs. Desktop Usage In 2020

Perficient

We’ve broken it down into market segments, in both U.S. broken out by market category: This gives us a quick view into mobile-dominant market categories, such as news, food and drink, people and society, sports, beauty and fitness, shopping, and arts and entertainment. and global views. in every category. data views.

Mobile 421
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Can I Really Do All of My Banking Online?

NCR

Stores such as Blockbuster or Hollywood Video were open to the public, and had large selections of movies—and video games—which could be rented or purchased. Redbox entered the scene, and later Netflix, Hulu, Amazon Video, among others. This is how banks have excelled with online presences.

Online 40
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How Buyer-Supplier Relationships Endure A Trade Show Void

PYMNTS

Digitization and automation in B2B customer outreach has enabled marketing and sales teams to elevate the volume of interactions with potential new clients — but in B2B sales, human interaction reigns. ” Trade shows, Good explained, often account for a significant portion of B2B vendors’ marketing budgets.

Strategy 171