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YouTube Continues to Dominate the Video Results in Google

Perficient

This is the second time we’ve done a study on video rankings in Google and YouTube (see the first study here ). This post covers: How YouTube videos dominate the top videos in Google’s results. The difference between YouTube’s and Google’s algorithms for ranking videos. An analysis of how the two algorithms differ.

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Why Instagram’s New Shopping Icon Is Changing Ecommerce Forever

Perficient

Here’s why: Traditionally users weren’t able to purchase items through social media platforms. Social influencers could promote brands through their channels and direct users to “swipe up” or click a link in their bio to purchase.

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Banks Must Up Their Social Media Game to Connect with Digital Natives

Gonzobanker

Banking leaders looking for the next wave of growth need to think differently about marketing to half the population. Traditional financial institutions that want to compete with fintech disruptors like Chime and X (formerly known as Twitter) need to up their social media game. Consider that the typical user spends about 2.5

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5 Factors Google Uses to Determine a Company’s Page Rank

William Mills

Google is the number one search engine in the world and when your prospects are looking for a solution to their business problems, they are almost always searching via the search engine. times more likely to be clicked on than paid search results ( New Media Campaigns ). User Experience. Technology.

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Modern SEO: Mobile, Social, Inbound

William Mills

Google, for example, continuously makes changes to its search algorithms in an effort to improve their accuracy for users. While at one time, ranking number one on page one of an organic Google search was the ultimate priority, today’s SEO is about also optimizing websites for the best possible user experience.

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Building (or rebuilding) your clientele in today’s economy

FirstInternet

Generate a fast, simple user experience. These days, it’s not unusual for someone to discover your business from a random Google search. Post or link reviews on your website and let your customers know that they can find you (and post their own reviews) on Yelp, Google or other review sites. Say you own a flower boutique.

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Google, Amazon, Facebook, And Apple Are Hiring To Defend Against The ‘Techlash’

CB Insights

The Edelman Trust Barometer shows that public confidence in search engines and social media platforms fell 11 percentage points from 2017 and 2018. Google has lost employees and also faces regulation. Amazon and Google are taking PR hits from the President. Google & Amazon Look To Secure Privacy in The Smart Home.

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