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Can fintechs enhance your bank’s marketing campaign?

Independent Banker

Kathy Strasser of IncredibleBank is evaluating marketing campaign management platforms. We asked several banking leaders how they’ve employed fintech to ramp up their marketing campaigns, hone their analytic strategies and gain new patrons in the process. Fintechs know how to reach and work with the community.

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The community bank guide to FedNow resources

Independent Banker

As community banks navigate this process, there are plenty of resources available to answer questions and provide guidance. Three sources of information on FedNow As community banks look to take advantage of this new opportunity, they seek resources to help them navigate the journey.

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10 Big Bank Marketing Lessons from the ABA Bank Marketing Conference

South State Correspondent

Last week, the American Banking Association (ABA) held its annual Bank Marketing Conference in Denver, receiving rave reviews. The theme was – developing your marketing superpowers. Amid the brewery networking, superhero costumes, and fun, some fantastic bank marketing lessons were had, and not just for bank marketers.

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Why Belgium Can Be A Good ‘Test Market’ For FinTech Firms

PYMNTS

Belgium, which is home to many European Union (EU) institutions, is also a burgeoning FinTech hub. The country has the fifth-highest number of FinTech deals in Europe, according to an analysis from Belgium-based European FinTech platform B-Hive. ” FinTech firm recovr is among the startups based in Belgium.

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125 companies using tech to transform human resources

CB Insights

Human resources departments have faced huge challenges over the last few years, from the rapid rise of remote work spurred by the pandemic to waves of employee turnover in late 2021 and early 2022. The post 125 companies using tech to transform human resources appeared first on CB Insights Research. in 2020 to $18.7B

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How to Establish Quality Fintech Partnerships

Abrigo

Components of an effective fintech partnership If leveraging new technology is a priority for your FI, ensure these three elements are present for an effective fintech partnership. . Takeaway 2 When evaluating a fintech partnership, ask how the vendor will help with integration, training, and ongoing success.

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How Banks Can Guide FinTechs Through Their First Economic Downturn

PYMNTS

From competitors to collaborators, the FinTech boom introduced a field of opportunity for traditional financial institutions to team up with an industry newcomer to become more agile and modern with their own product offerings. On the other hand,” he added, “the pandemic doesn’t just spare FinTechs. Financing Burdens.

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