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Building A Digital And Subscription Community For Hockey Parents

PYMNTS

To help hockey players stay up to date on the latest sports equipment, eCommerce innovator the PenaltyBox offers subscription boxes comprised of a myriad of hockey essentials, from well-known brands to up-and-coming companies the PenaltyBox team tests themselves. He sees it less as a group and more of a community.

Community 161
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Fleet Feet: Running Shoe Retailer Sprints With Technology

PYMNTS

Americans are exercising through the pandemic. The pandemic seems to have had a strong positive impact on participation in the entire sport of running,” Fleet Feet’s Director of Retail Experience Matt Werder told PYMNTS. The retailer’s primary communications vehicle is email.

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Today In Data: Intelligence Of Things Pushes Innovation

PYMNTS

in the form of smart poles that improve urban communities’ access to wireless networks and LED lighting. IoT-enabled televisions, refrigerators and even vehicles are becoming mainstream, and even smartwatches are seeing the effects of connected innovation.

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Smart Watches, Run Hubs And New Balance’s Retail Reset Button

PYMNTS

Said simply, New Balance is rethinking athletic footwear retail — how to sells shoes, where to sell shoes and how to carry on its relationship with its customers across channels — and in between sneaker replacements. The Run Hub is our strategic attempt to continue to innovate and invigorate the sport of running and the running community.”.

Retail 100
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Tempo And The Home Fitness Gold Rush

PYMNTS

Fitness equipment maker Tempo , whose home workout systems retail for nearly $2,000, has seen its valuation hit $250 million amid a massive surge in interest as the pandemic shut down brick-and-mortar gyms. Athleisure giant Lululemon announced the acquisition earlier this month of home exercise startup Mirror for an impressive $500 million.

Exercises 157
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Connected Fitness Gets Into The Boxing Ring

PYMNTS

It has an innovative product, proven management and a business model that rivals other connected products, including Peloton. The company will operate on a DTC basis for the foreseeable future, although they have received inquiries from gyms and fitness retailers. The Liteboxer actually looks nothing like a punching bag.

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ClassPass CEO On Getting The Fitness Industry Back Into Fighting Shape

PYMNTS

There’s less personal feedback from instructors, less feeling of community and a set of genuine space and expense limitations that keep customers from recreating their entire workout routines at home. He said that consumers still like the immersive and varied exercise experiences that in-person gyms are uniquely able to offer.

Industry 207