Case Study Community Fintech Marketing 
South State Correspondent
SEPTEMBER 20, 2022
Last week, the American Banking Association (ABA) held its annual Bank Marketing Conference in Denver, receiving rave reviews. The theme was – developing your marketing superpowers. Amid the brewery networking, superhero costumes, and fun, some fantastic bank marketing lessons were had, and not just for bank marketers.
Independent Banker
JANUARY 31, 2022
ICBA has a growing network of people and resources community banks can tap into as they continue their innovation journeys. The ThinkTECH Accelerator is one of several initiatives underway this year to foster community bank-enabled fintech partnerships. By Charles Potts, ICBA.
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South State Correspondent
OCTOBER 26, 2023
As can be seen, the conference largely revolved around payments, artificial intelligence, fintech partnerships/management, regulation, and fraud/identity in its various forms. The topics were perfect, and there were some great case studies, but the substance was standard, bordering on underwhelming.
Fintech Labs Insights
FEBRUARY 8, 2022
We’ve been debating whether it’s time to add a crypto category in our fintech services directory for small businesses (SMB/SME). We hadn’t really seen a killer use case for normal businesses* given that accepting payments via crypto is still too complicated, expensive and slow ( at least in the U.S. PR opportunity. Regulatory scrutiny.
Lex Sokolin
DECEMBER 10, 2020
The case study of Shopify is case in point?—?the If you were only getting the bike, why would Peloton’s marketing process compare its cost against your total gym cost, and show you pictures of instructors, community, and a video platform that looks suspiciously like YouTube? We can go on with very many examples.
Lex Sokolin
DECEMBER 10, 2020
The case study of Shopify is case in point?—?the If you were only getting the bike, why would Peloton’s marketing process compare its cost against your total gym cost, and show you pictures of instructors, community, and a video platform that looks suspiciously like YouTube? We can go on with very many examples.
Fintech Labs Insights
MAY 25, 2016
FinDEVr is the only conference focused on the technology side of fintech. Its mission is to serve the financial services developer community. Establish technical leadership of the industry while educating the market. For presenters, FinDEVr is a powerful platform to: Drive product adoption of APIs/platforms/SDKs.
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