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Hip On HIPAA: Pushing Back to Use Patient Data

Perficient

As we continue our series of posts on making HIPAA work for you, I am going to address a common problem we hear from health care marketers: “My board/boss/CMO/Legal Counsel says we cannot use patient data for marketing communications.”. Some organizations have a zero-risk tolerance of using data. This is a tough one.

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Market your community bank with first-party data

Independent Banker

Illustration by The Laundry Room/Stocksy Customer data fuels efficient and effective marketing these days. Community banks own an enviable amount of data, but not all are leveraging it to its fullest extent. By Mindy Charski People share important data about themselves with their community bank in myriad ways.

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First Data, InstaReM Pair On Corporate Card Issuance

PYMNTS

Singapore-based FinTech startup InstaReM , which enables banks and consumers to send money across borders , announced a partnership with First Data to assist businesses that issue corporate credit cards.

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Amid Rising Disruption, Fleet Data Smartens Up To Cut Costs

PYMNTS

for example, a perfect storm of pandemic lockdowns and Brexit has elevated both complexity and costs for freight shipping into the market, with recent Bloomberg reports noting the spot rate for last-minute shipments across the English Channel hit more than $4.56 Silos that separate these various sources of data only adds to the friction.

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Corporate Cards Flex Their Rewards Muscles To Support Business Growth

PYMNTS

With businesses large and small increasingly turning their attention toward recovery efforts, the commercial credit card market is exploring ways to help their corporate card holders. Commercial Card, Global Commercial Services, Courtney Kelso in a statement. Neat Debuts Its Visa Card For Small Businesses.

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Report: Tokenization And Data Vaulting Take The Sting Out Of PCI Compliance

PYMNTS

Adhering to Payments Card Industry (PCI) Data Security Standards (DSS) is an unavoidable requirement for any and all eTailers that accept card payments, but a surprising number of firms are not up to speed on these standards. The global tokenization market is even expected to reach $6.8 percent over the next seven years.

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FinTechs Embrace Collaboration For Corporate Card Solutions

PYMNTS

This week's Commercial Card Innovation Tracker finds FinTechs and payment technology players like Mastercard, Visa and Nets embracing partnerships to roll out new corporate card solutions, including virtual commercial cards and small business credit cards designed to enhance spend management and help SMBs access credit during turbulent times.

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