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Retail Pulse: Floravere Opens NYC Store; Target Debuts Everspring Brand

PYMNTS

Direct-to-consumer wedding brands are opening stores in real life — and personalizing the customer experience within them through digital technology. At the same time, the brand seeks to create personalization through every one of its touchpoints. In Other Brick-and-Mortar News. percent and 1.0 percent, respectively.

Branding 123
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Macy’s Rolls Out Mobile Checkout

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The technology, which is powered by the retailer’s mobile app, is expected to be deployed to all of Macy’s full-line stores by the end of the year, CNBC reported. The retailer has already tested the technology at a store in New Jersey. Compared to traditional pop-up stores, Macy’s own staff services the brands.

Mobile 143
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CUs Use AI, Cloud-Based Tools To Drive Member Engagement

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Los Angeles-based immigrant-focused technology solution provider Welcome Technologies has announced that it has selected PSCU to provide processing and support services for its first credit card offering.

Tools 276
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DraftKings To Merge With Other Companies, Go Public

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Jason Robins, the co-founder and CEO of DraftKings, is going to run the new company, which will be incorporated in Nevada and keep its headquarters in Boston. The company currently has offices in New York, New Jersey, San Francisco and Las Vegas. The new deal with the other companies gives DraftKings a valuation of $3.3

Las Vegas 130
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DraftKings To Merge, IPO At A $3.3B Market Value

PYMNTS

Jason Robins, the co-founder and CEO of DraftKings, is going to run the new company, which will be incorporated in Nevada and keep its headquarters in Boston. The company currently has offices in New York, New Jersey, San Francisco and Las Vegas. The new deal with the other companies gives DraftKings a valuation of $3.3

Las Vegas 130
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Goldman Leads $50M Funding For Credit Card Startup Deserve

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Deserve offers credit cards to nontraditional consumers and sells its cloud-based platform to companies wanting to launch their own branded cards. Most of the industry still relies on 1970s era technology like mainframes and COBOL, he said. The platform uses machine learning and alternative data to assess credit-worthiness.

Cards 101
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Wayfair Debuts An Outlet Store

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A selection of brands are turning to sales channels such as Amazon to sell returned goods and Under Armour has been using “off-price channels” to unload inventory. The news comes as Wayfair was planning on opening two pop-up shops at the beginning of November to create an interactive brand experience.

Kentucky 116