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NYC Summit To Tackle Lack Of Influencer Regulation

PYMNTS

The first Influencer Fraudnomics Summit in New York City on Tuesday (Sept. 17) will discuss the fraud problem stemming from influencer marketing. Robert Cavazos researched the influencer fraud problem and said issues are anticipated with a model like influencer marketing. He said, “$1.3

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Pop Up Grocer Checks All The Pandemic Retail Boxes

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Before explaining that pivot, here’s a little background: The company is the brainchild of Emily Schildt, a New York City-based consumer packaged goods (CPG) marketing consultant, who leveraged what she calls her “crazy entrepreneurial spirit” and founded Pop Up Grocer as a traveling natural food and beverage brand experience.

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Luxury Retail Steps Up Its Offline And Online Game

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However, the retailer is hoping to see new growth via brick-and-mortar store efforts in the coming months and into the 2020s. For instance, the new Nordstrom New York City store offers several different food and beverage locations, as well as the ability for shoppers to order food and have it delivered to them while they shop.

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Retail Reset: Sharpening The Sharper Image Brand

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More than a store or a brand, The Sharper Image was the traditional mecca of the husbands, fathers and boyfriends along for mall trips they didn’t really want to be on, offering consolation in the form of a session in the vibro-massaging leather recliner and the opportunity to touch a plasma globe.

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BuzzFeed To Launch Unique Toy Store In NYC This Fall

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BuzzFeed is planning to open a toy store in New York City later this fall. New York Post reported that the store, called “Camp,” will be located in an 11,000-square-foot space in Manhattan’s Flatiron District. In a unique twist, the store’s theme and merchandise will change several times a year.

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Retail Pulse: FAO Schwarz To Open New Flagship; Amazon Expands Grocery Delivery

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News this week surfaced that FAO Schwarz is planning to have a flagship store in New York City once again – this time at Rockefeller Center instead of the Fifth Avenue location where Tom Hanks tapped out “Chopsticks” on a dance-on piano in the 1988 movie “Big.”. In Other Brick and Mortar News.

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Facebook To Open Small Biz Pop-Up Concept In Select Macy’s

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The move will bring 100 popular small businesses and digital brands on Facebook and Instagram into retail stores — just in time for the holiday shopping season. The Market @ Macy’s helps both emerging and established brands reach new audiences by showcasing them in a physical space inside Macy’s. “The

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