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Four Generational Marketing Imperatives for Engaging Millennials and Gen Z

Banking Exchange

Almost every brand across industries is courting millennials and Generation Z consumers Retail Banking Technology Lines of Business Financial Trends Feature Customers Feature3 People Digital Mobile Tech Management Online Financial Research Fintech.

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The Complexities Of Wooing Bridge Millennials

PYMNTS

Sales have slipped consistently and only showed slight signs of improvement last quarter, mostly driven by J.Crew’s sub-brand Madwell. Meanwhile, the brand carries a heavy debt load and has been a consistent feature on lists of once powerful brands now facing the possible risk of bankruptcy. You can’t be one price.

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Are Millennials Really Killing Canned Tuna, Too?

PYMNTS

The millennial path of destruction allegedly continues, with those young consumers now taking blame for the decline in the popularity of canned tuna — a product that joins a casualty list that already includes diamonds and restaurants such as Applebee’s. Before we get to that, let’s review the newest charges leveled against millennials.

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The Retail Complexities Of Wooing Bridge Millennials

PYMNTS

Sales have slipped consistently, and only showed slight signs of improvement last quarter, mostly driven by J.Crew’s sub-brand, Madewell. Meanwhile, the brand carries a heavy debt load, and has been a consistent feature on lists of once powerful brands now facing the possible risk of bankruptcy. You can’t be one price.

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Millennials Are Facing Their Second ‘Once-in-a-Lifetime’ Financial Crash

PYMNTS

The data on millennials’ lifetime earnings potential were already fairly grim long before the word “coronavirus” became part of everyone’s daily conversations – and before the U.S. A 2016 paper led by Stanford University Economist Raj Chetty found that millennials were in deeper economic trouble than a quick look at the U.S.

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Leavy App Raises $14M To Help Millennials Raise Travel Funds

PYMNTS

Paris-based startup Leavy.co , which offers a travel app to help millennials finance their travel plans, has raised $14 million. Founded in 2017 by CEO Aziza Chaouachi, the app has been described as a “travel community and marketplace” that wants to help millennials travel for less. ” The Leavy.co by the end of this year. “We

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Mobile Cards Key To Winning Bank Accounts

PYMNTS

As the report states, “We … find that a significant share of consumers are willing to bank with the institutions — financial or otherwise — that offer them the best spending and money management tools.”. Mobile Cards: Make or Break? The highest interest is among “bridge millennials” whose card spend averages $40,000 annually.

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