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What Quibi’s Flameout Teaches Us about Behavior Change

Perficient

The mobile TV platform seemed to have it all. Last week mobile TV platform Quibi announced plans to shut down operations, just seven months after a promising debut. Motivation ranges from high to low, expressed as pairings of pleasure/pain, hope/fear, and social acceptance/rejection. Why did it lose everything?

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Creativity Lives In The Age Of Contagion

PYMNTS

Brands are finding new ways to get in front of their customers as standard outlets like news and social media are loaded with misinformation and just plain disturbing news. We have been one of the first brands to have gone into esports at a global level, and with League of Legends we have an exclusive partnership.”.

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How To Improve Uninsured Deposit Performance

South State Correspondent

Apply further rising rates, social media amplification of rates or risk, general sensitivity to safety, greater competition, or a credit shock to the deposit holding institution. As you set marketing plans and budgets, consider that just this simple act of outreach and branding increases the average life by about 2-4 months.

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Lindsay LaNore: Revisiting recruitment

Independent Banker

Focus on your brand. It’s essential to think about your brand in every channel: your website, the local paper, social media and live events. They may prefer to fill out an application that’s mobile-friendly, and you may drive people away if they have to file an application in person. Power up the interview process.

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Disrupting The CPG Industry: How Brands Can Adapt To The Future Of Packaged Goods

CB Insights

Consumers are now buying CPG goods online, via mobile, at the office, through on-demand delivery, in meal kits and personalized services, by using smart home and voice technology, and more. Pinnacle Foods, which owns Vlasic pickles and other brands, has been targeted by activist investor Jana Partners. Short-term challenges.

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The community bank’s complete guide to building trust

Independent Banker

But for most community banks, building a trustworthy brand isn’t a conscious effort. If they’re going through a divorce and they need help, they’re not going to get it from a mobile app. If you want to develop trust on social media, you need to be there when your customers need you.”. Use social media to build trust.

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Why Financial Brands Should Invest in Paid Advertising

Social Assurance

From social accounts to search results, if your brand can’t be found online, it’s harder to grow and expand your business. If you want to increase your sales and grow your brand faster, paid online promotions can drive results quickly. Paid digital advertising offers brands more effective options to reach their target customers.