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Personalized Marketing: What Banking Customers Really Want

Perficient

The Landscape According to Forbes Advisor: 2022 Digital Banking Survey , as of 2022, 78% of adults in the U.S. prefer to bank via a mobile app or website. And those consumers desire digital experiences that are personalized and meaningful.

Marketing 294
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M&A Emerges As Key Strategy To Drive SMB Finserv Collaboration

PYMNTS

This week's look at the latest in partnerships finds players in the SMB financial services landscape embracing a range of avenues to collaboration — including mergers and acquisitions (M&A) — to connect SMBs to financing, digital banking services and more. Unifiedpost Broadens Open Banking Capabilities Via Takeovers.

Strategy 196
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Finastra launches embedded consumer lending solution

Bobsguide

Financial institutions and retail brands gain a new embedded finance platform to help consumers access regulated loans at point-of-sale, powered by Banking as a Service. Financial institutions, distributors and merchants will benefit from a platform that makes it easy for their customers to access lending options.

Lending 68
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The case for end-to-end digital lending

Independent Banker

Offering digital lending isn’t about the bells and whistles. First State Bank & Trust in Williston, N.D., started developing its digital lending platform about three years ago—and the bank is really glad it did. “I’m Chris Jundt, First State Bank & Trust. Community bankers tell us why.

Lending 91
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Chase On Gen Z, Mobile Banking — 10 Years In

PYMNTS

As consumers flock to banking apps, succeeding in the world of digital banking is not as easy as it used to be when mobile apps emerged a decade ago. Around the Digital Banking World. China isn’t the only nation where consumers have their pick of banking options, though.

Mobile 185
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Take Advantage of FSI Data to Illuminate Customer Relationships

Perficient

Our financial services team recently spoke with the great Jim Marous, the co-publisher of The Financial Brand and the publisher of the Digital Banking Report. One happens to be a national bank that I’ve been with for as long as I can remember. Something he mentioned during the call stuck with me. Join Us Next Week.

Data 294
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How Rising Bank hit $150M in deposits in one year

Bank Innovation

The inability to reach someone outside of business hours is a source of friction for some digital bank customers, but Rising Bank wants to set itself apart through one-on-one attention.