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Corona (Beer) Takes Hit From COVID Naming

PYMNTS

You’re Constellation Brands. One of your leading brands is Corona beer. You’re blowing up on social media for all the wrong reasons. And to top it off, you have a major product extension on the books with millions in media behind it. Someday this will be a marketing case study. Steve Madden said Thursday (Feb.

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Chatbot Tracker: Are Payments The Missing Link To Chatbot Success?

PYMNTS

It’s nearly impossible to find a day where money isn’t flowing between retailers and consumers. The retail industry is in the nascent stages of seeing the impact of what’s been dubbed “chat commerce.” The digital storefront has a lot of different paths for customers and how they connect to retailers.”.

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Retail Pulse: FAO Schwarz To Open New Flagship; Amazon Expands Grocery Delivery

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Brick-and-mortar retailers have closed flagship locations in recent times, but sometimes these landmark stores make a comeback. The new store, which will be located at 30 Rockefeller Plaza, will feature multiple experiential retail components. The store will also offer magic shows and a grocery shopping experience designed for kids.

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Google Tests Shoppable Ads With Images

PYMNTS

According to a report in Adweek, the shoppable ads will enable retailers to tag product images , and when users hover over them, they will find information including the brand name and the price for the product. Shoppable ads are being tested with select retailers, noted the report. The reality is it’s really not like a funnel.

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The (Potential) Retail Payments Future Of Facebook Messenger

PYMNTS

Forget private conversations, chatbots and customer service: Facebook Messenger could soon be delivering retail payments to its 900 million users. Facebook was in the news at the end of last month when the company announced, at its annual F8 developer’s conference, a slew of new capabilities around the Messenger app. Many thought yes.

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Pinterest Gains Advertisers As It Competes With Other Social Networks

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At a time when chaos and turmoil seem to have permeated everything from the pandemic to politics, social media sharing platform Pinterest is winning new advertisers large and small who are drawn to it as a haven of safety and positivity. On Facebook’s investor conference call last Friday (Oct. presidential election.

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Adobe’s Idea For Gimmick-Free In-Store Tech

PYMNTS

Though every brick-and-mortar retailer and its grandmother are chattering about how nice it would be to have the same kind of personalization technology that makes online shopping so customizable, few have figured how to make it a seamless part of the shopping experience. Perhaps Adobe can help. ”That’s what we’re taking on.

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