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Trending: Meeting The Millennial Need For AI-Powered Visual Shopping

PYMNTS

These marketplaces also need to make sure that payments, however quick, remain safe and secure as fraudsters continue to hammer at the gates. Makeup marketplaces like NakedPoppy, for one, are using AI-enabled personalization tools to match their customers to the right products, simplifying the user experience.

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Addressing the Need for Personalization in the Financial Services Industry

Perficient

Fueled by consumers’ willingness to share their data in return for timely and relevant experiences, personalization requires continually learning about the customer and applying this knowledge into the relationship and creating authentic, individualized experiences. Tell – Authentic, Relevant Brand Messages and Experiences.

Industry 294
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Mobile Ordering, The New Window To Winning Over Millennial Consumers

PYMNTS

It seems that most every industry these days is vying for millennial dollars and devotion. For an industry where millennials are projected to spend nearly $800 billion in 2017 (that’s 7 percent more on monthly food budgets than average Americans), restaurants are hankering to pull out all the stops to get millennials to order — in or out.

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Banks Turn To 3D Secure 2.0 To Fight Fraud

PYMNTS

Recent reports indicate an uptick in fraudsters targeting large FIs, and headlines surrounding security breaches and cyberattacks fill the news on a near-daily basis. Visa and Mastercard designed the 3DS protocols and provide them under the names Verified by Visa and Mastercard Secure Code.

Fraud 165
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Millennials Reluctant To Give Personal Data, Businesses Depend On It

PYMNTS

Between the Instagram selfies, Twitter hashtags and Facebook posts, millennials seem to overshare. The more information that’s asked of them, the less likely it is that [millennials] will finish the application,” said Johnny Ayers, cofounder of Socure. “The It’s All About The Use Case . And they need customer data — at least some.

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Zacks Trade Brokerage Review: Access to Powerful Trading Tools

MyBankTracker

If you like getting hands on when trading stocks, ETFs and other securities it could be the right brokerage for you. When you trade with Zacks, you get access to expert research tools and advanced trading customer support. Powerful trading tools to analyze stocks and securities. Low trading fees.

Tools 52
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Watson Marketing Delivers a Competitive Edge that Financial Institutions can Bank On

Insights on Business

increasingly sophisticated security threats; and, most recently, shifting customer expectations driven in large part by millennials. Millennials are a fastidious breed. More than ever – millennials seek customized experiences without a corresponding increase in prices. They are tech savvy, mobile and social.

Marketing 156